Sales Controller

Big Motoring World Group; Warrington; On-site; GBP 26,000 - 38,000; Full time

Job summary

Big Motoring World Group in Warrington is seeking a Sales Controller with a minimum of 1 year in motor trade. You will lead the sales team, drive profitability and deliver high levels of customer service, with a competitive commission structure.

You will oversee daily sales operations, manage finance and insurance discussions, and ensure a consistent, high-quality sales experience for every customer while adhering to company policies.

Qualifications

• Motor trade experience is required (1 year).
• Holds a Full UK Driving Licence (required).
• Customer-focused with professional sales approach.

Responsibilities

• Report to management and oversee daily sales operations
• Act as a customer-facing sales leader to maximise sales and satisfaction
• Support used car yard operations and stock presentation
• Lead, motivate, and support the sales team while remaining hands-on
• Implement and drive effective sales plans and targets
• Advise customers on finance and insurance products and manage agreements
• Ensure a consistent, high-quality sales experience for every customer
• Complete all paperwork accurately and in a timely manner
• Build strong customer relationships to encourage repeat business
• Lead by example, communicate professionally, and adhere to all company policies and codes of conduct

Skills

Motor trade experience

Full UK Driving Licence

Customer service

Sales leadership

Job description

Experience: Motor trade: 1 year (required)

Licence/Certification: Full UK Driving Licence (required)

Description

As a Sales Controller for Big Motoring World you assist the Management in looking after our Sales team - the driving force behind our business. We expect the highest levels of professionalism and customer service to meet demanding targets and in turn you will be rewarded with a competitive commission structure with great earning potential.

So if you are looking to work in an industry that is forward-thinking and fast-moving, there are few that can match the automotive sector – especially for ambitious sales people eager to make their mark. Sales Controllers should be maximizing profitability per unit sales, exploring sales opportunities and overseeing all sales enquiries for the designated site.

Responsibilities

Report to management and oversee daily sales operations

Act as a customer-facing sales leader to maximise sales and satisfaction

Support used car yard operations and stock presentation

Lead, motivate, and support the sales team while remaining hands‑on

Implement and drive effective sales plans and targets

Advise customers on finance and insurance products and manage agreements

Ensure a consistent, high-quality sales experience for every customer

Complete all paperwork accurately and in a timely manner

Build strong customer relationships to encourage repeat business

Lead by example, communicate professionally, and adhere to all company policies and codes of conduct

Person Specification

Hold a Full UK Driving Licence - Any job offer that requires driving company vehicles is subject to a DVLA check, and applicants with six or more penalty points or a previous disqualification may not meet our insurance requirements and therefore may not be eligible for employment.

Effective team leader or management skills

Ability to consolidate the sale and walk the customer through every stage of the deal

Strong negotiation and closing skills

A well‑presented, confident individual

Determination and resilience - and the ability to cope with rejection

Self‑motivation and drive

Team player

Effective time management and flexibility in working patterns needed

Sales experience within the automotive industry (Desirable)

Enter the vehicle details to perform a used car quick search

Personal Contract Purchase Representative Example

Total Price

Total Deposit

Total Amount of Credit

Agreement Term

49 months

Annual Mileage

10,000 miles

Excess per mile

4p

Option to Purchase Fee

First Payment

47 Payments

Optional Final Payment

Interest Charges

Annual Fixed Interest Rate

6.32%

APR

12.9%

Total Amount Payable

All our calls are recorded for monitoring and training purposes
Big Motoring World is a trading name of Bapchild Motoring World (Kent) Limited.
Company number 04742605 Registered in England and Wales.

Big Motoring World is a trading name of Bapchild Motoring World (Kent) Limited. Company number 04742605. Registered in England and Wales. Registered off address: Big Motoring World Head Office, Bailey Drive, Gillingham Business Park, Gillingham, Kent, ME8 0PZ. VAT No: 812 457 050. Bapchild Motoring World (Kent) Ltd is authorised and regulated by the Financial Conduct Authority, FCA Registered Number 686118.

Bapchild Motoring World (Kent) Limited t/a Big Motoring World is authorised and regulated by the Financial Conduct Authority for Consumer Credit activities; our Firm Reference Number (FRN) 686118. Bapchild Motoring World (Kent) Limited t/a Big Motoring World is also an Appointed Representative of Automotive Compliance Ltd for Insurance distribution purposes. Automotive Compliance Ltd is authorised and regulated by the Financial Conduct Authority for Firm Reference number is 497010.

We will receive a commission from the lender for introducing you, which will either be a fixed fee or a fixed percentage of the amount you borrow. The lenders we work with pay commission at different rates. The exact amount of finance commission will be disclosed to you in good time before the conclusion of your finance agreement. Whilst we strive to provide you with suitable finance options, we receive financial incentives from our lenders which may influence the options we present. As a result, the products offered may not reflect the most competitive or impartial terms available in the wider market.

You can verify our authorisations on the FCA's Register by visiting http://www.fca.org.uk/register or by contacting the FCA on 0800 111 6768.