Sales and Retention Manager

TN United Kingdom; Rotherham; On-site; GBP 25,000 - 35,000; Full time

Job summary

An established industry player is seeking a dynamic Sales and Retention Manager to lead initiatives that drive member engagement and sales growth. This full-time role offers a unique opportunity to work closely with a passionate team, focusing on maximizing retention and fostering a vibrant gym community. With a strong emphasis on leadership and member experience, you'll implement innovative strategies to enhance sales and operational efficiency. Join a culture that values elevation and growth, where you can develop your skills and make a significant impact in the fitness industry.

Benefits

20% discount across all Frasers Group facias

Eligibility for the Fearless 1000 bonus scheme

Free Gym membership

Monthly Frasers Group Champion bonus

Training and development with funded qualifications

Opportunity to enhance fitness knowledge

Fitness ambassador representation

Support for national initiatives

Qualifications

• Experience in sales and retention management within the fitness industry.
• Strong leadership qualities and exceptional interpersonal skills.

Responsibilities

• Drive new member sales and maximize retention strategies.
• Support team development and enhance member experience.

Skills

Sales Management

Customer Retention

Leadership

Communication

Fitness Knowledge

Education

Level 3 Management Qualification

Level 5 Management Qualification

Job description

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This is a full-time position reporting directly into the General Manager. Our Sales and Retention Managers are responsible for supporting the team in the successful operation of the gym, with a specific focus on driving new member sales, maximising retention, and overall growth of the live member movement through various strategies both inside and outside of the gym.

The Benefits

Elevation is a core part of our culture, offering great company benefits, including:

• 20% discount across all Frasers Group facias
• Eligibility for the Fearless 1000 bonus scheme
• Free Gym membership
• Monthly Frasers Group Champion - winners get double their salary for the month
• Reward and recognition with our Everlast Gyms monthly champions
• Training and development through Frasers Group with recognised, funded qualifications including Level 3 & 5 in management & leadership
• Opportunity to enhance your fitness knowledge with product training and deliver personal and group training sessions
• Represent Everlast Gyms as a fitness ambassador
• Demonstrate our elevated ways of working consistently
• Support the #FUNDAMENTALS sales process, leading by example and training the team to improve confidence and performance
• Focus on driving new member sales and retaining existing members to grow the live member movement
• Own the activity planners for the gym, ensuring they are thorough, well planned, and executed
• Implement strategies to increase lead generation internally and externally
• Monitor dashboards and KPIs, sharing insights with the team
• Drive revenue across membership sales, products, and secondary lines to improve profitability
• Deliver monthly sales presentations to management
• Build relationships with local businesses to develop partnerships
• Develop #WeMoveBusinesses membership opportunities
• Lead by example on reception and the gym floor to enhance member experience
• Participate in national initiatives like #WorkoutWednesday & #WeCommunicate
• Provide honest, constructive feedback to support team development
• Assist with operational tasks including Health & Safety, Facilities, Maintenance, Recruitment
• Maintain high standards of cleanliness and presentation
• Show passion for health, fitness, and wellness
• Exhibit strong leadership qualities
• Adapt communication style as needed
• Maintain a positive, solutions-driven mindset
• Champion member experience with exceptional interpersonal skills
• Be driven and ambitious, eager to learn and develop
• Work flexibly, including weekends and bank holidays, to support business needs

To learn more about our brand, please visit our LinkedIn page here.

This opportunity at Frasers Group is for the fearless. The potential is immense, and the experience is unrivalled. To make the most of it, live and breathe our principles:

• Think without limits - think fast, fearlessly, and lead the team
• Own it and back yourself - take responsibility for the basics, your role, and results
• Be relevant - relevant to our people, partners, and the planet