Retention Marketing Lead — Grow Subscriptions (Hybrid, Bath)

Future PLC

Bath

Hybrid

GBP 26,000 - 28,000

Full time

3 days ago
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Benefits offered by this job

Uncapped leave
Parental leave
Dental & Private Medical
Profit share bonus
Refer a friend
Colleague support
Share Incentive Plan
Pension up to 5% match
Free snacks

Job summary

Future PLC in Bath is seeking a Subscription Marketing professional to join our Retention team. You will design and deliver multi-channel campaigns to retain and win back subscribers across 60+ brands, collaborating with editorial, brand, CRM, and printers.

The role involves writing campaign briefs, building onboarding journeys using CRM tools, analyzing performance in Google Sheets and Excel, and refining communications to boost lifetime value. Hybrid role: 2 days in Bath office; salary £26,500.

Qualifications

  • Interest in starting or continuing a career in retention, CRM, or digital marketing.
  • Experience or qualification in marketing, business, or a related field.
  • Experience delivering marketing communications or using digital collaboration tools like Google Workspace or Microsoft Office.
  • Capable of working from our Bath office.

Responsibilities

  • Deliver multi-channel marketing campaigns to retain and win back print and digital subscribers across 60+ specialist titles.
  • Write creative briefs and draft engaging campaign copy.
  • Manage automated onboarding journeys using CRM platforms.
  • Review subscriber analytics and campaign performance.
  • Coordinate artwork and liaise with printers and suppliers.
  • Liaise with CRM specialists to optimize campaigns.

Skills

CRM experience
Audience engagement
Multi-channel marketing
Written communication
Collaboration
Analytical thinking
Campaign strategy

Education

Marketing or business degree

Tools

Google Workspace
Microsoft Excel
PowerPoint

Job description

Future PLC in Bath is seeking a Subscription Marketing professional to join our Retention team. You will design and deliver multi-channel campaigns to retain and win back subscribers across 60+ brands, collaborating with editorial, brand, CRM, and printers.

The role involves writing campaign briefs, building onboarding journeys using CRM tools, analyzing performance in Google Sheets and Excel, and refining communications to boost lifetime value. Hybrid role: 2 days in Bath office; salary £26,500.

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