Hybrid CRM Campaign Lead — Email, Push & Onsite

Future; Bath; Hybrid; GBP 30,000 - 40,000; Full time

Benefits offered by this job

Uncapped leave

Enhanced parental leave

Discounted dental and private medical

Profit share bonus

Refer a friend scheme

Colleague assistance programmes

Share Incentive Plan

Salary sacrifice pension

Free drinks and snacks

Job summary

Future, Bath-based CRM team, is seeking a CRM marketing specialist to help plan and deliver B2C email, push and onsite campaigns. You’ll build campaigns end-to-end, optimise data usage and ensure GDPR compliance, working with editorial, technology and subscriptions teams.

Using Iterable, HTML, Excel and GSuite, you’ll analyse results, segment audiences, and drive retention and revenue. This hybrid role offers 2 days per week in the Bath office and uncapped opportunities in a fast-growing media

Qualifications

• Proven experience in digital marketing or CRM campaign management within a consumer-facing environment.
• Hands-on familiarity with email marketing automation platforms like Iterable.
• Basic understanding of HTML and its practical application in email formatting.
• Strong numerical and analytical skills with proficiency in Microsoft Excel and GSuite.
• Understanding of email regulations, GDPR requirements, and data protection standards.
• Collaborative mindset with strong communication skills and exceptional attention to detail.
• Demonstrable experience supporting CRM, email, or digital marketing campaign delivery.
• Proficiency in using CRM platforms such as Iterable or similar marketing automation software.
• Working knowledge of HTML, Microsoft Excel, and GSuite tools.
• Ability to interpret campaign data to inform marketing improvements.
• Capability to collaborate with cross-functional teams in our Bath office.

Responsibilities

• Build, schedule, test, and deploy multi-channel campaigns (email, push, onsite).
• Collaborate with marketing/editorial on data capture forms and lead generation.
• Monitor campaign performance and suggest improvements.
• Apply segmentation criteria to target audiences effectively.
• Coordinate with customer service to update records and GDPR requests.
• Support monthly subscriptions planning and track deliverables against goals.

Skills

Digital marketing

CRM campaign management

Analytical skills

Communication

Attention to detail

Tools

Iterable

HTML

Microsoft Excel

GSuite

Job description

Future, Bath-based CRM team, is seeking a CRM marketing specialist to help plan and deliver B2C email, push and onsite campaigns. You’ll build campaigns end-to-end, optimise data usage and ensure GDPR compliance, working with editorial, technology and subscriptions teams.

Using Iterable, HTML, Excel and GSuite, you’ll analyse results, segment audiences, and drive retention and revenue. This hybrid role offers 2 days per week in the Bath office and uncapped opportunities in a fast-growing media