Retail Insights Analyst - Product & Customer Analytics

ImmigrationGPT; Greater London; Hybrid; GBP 38,000 - 46,000; Full time

Benefits offered by this job

Hybrid working

Bonus opportunity

Holiday entitlement

Volunteer days

Staff discount

Health insurance

Pension

Job summary

White Stuff in London is seeking an Insight Analyst to partner with Product teams and deliver customer and commercial insights from SQL data. The role goes beyond reporting to explain why patterns occur and what the business should do next.

You will combine strong commercial awareness with rigorous analysis, translating findings into actionable recommendations for Product and other commercial stakeholders. Hybrid working and a comprehensive benefits package are available.

Qualifications

• Strong commercial awareness of retail product performance and profitability.
• Experience in an insight or data analyst role, ideally in retail, eCommerce or consumer-focused business.
• Strong SQL skills, including joining, aggregating and validating large datasets.
• Ability to connect customer behaviour and product-level analysis to meaningful commercial recommendations.
• Advanced Excel skills for data manipulation, analysis and presentation.
• Excellent communication and data storytelling skills, including presenting findings to non-technical stakeholders.
• Experience with Power BI or other visualization tools is advantageous.
• Experience in customer segmentation, cohort analysis, product analytics or campaign measurement is advantageous.

Responsibilities

• Partner closely with Product teams to understand their commercial questions, agree success measures and deliver insight that supports product and range decisions.
• Use SQL to extract, join and analyse customer, product and transactional data from the company’s SQL database.
• Analyse product performance through a customer lens, including who buys different products, purchasing patterns, repeat purchase and differences across customer segments.
• Investigate sales, demand, product mix, customer value and promotional response to identify the drivers of commercial performance and opportunities for improvement.
• Carry out ad hoc deep dives into product and customer performance, testing hypotheses and challenging assumptions with evidence.
• Translate complex findings into concise presentations, visualisations and commercially relevant recommendations for Product, Trading and Marketing stakeholders.
• Validate data, document analytical definitions and apply consistent methods to ensure insight is accurate, reproducible and trusted.
• Use Excel and, where appropriate, data visualisation tools to explore and communicate analytical findings.

Skills

SQL

Data analysis

Excel

Power BI

Analytical storytelling

Job description

White Stuff in London is seeking an Insight Analyst to partner with Product teams and deliver customer and commercial insights from SQL data. The role goes beyond reporting to explain why patterns occur and what the business should do next.

You will combine strong commercial awareness with rigorous analysis, translating findings into actionable recommendations for Product and other commercial stakeholders. Hybrid working and a comprehensive benefits package are available.