Remote Lifecycle & Retention Marketing Lead

Tonic Health; United Kingdom; Remote; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Opportunities for growth

Dynamic work environment

Positive company culture

Job summary

A growing health and wellness startup in the UK seeks an experienced Retention and Lifecycle Marketing Manager to drive lifecycle strategies across email, SMS, and more. This role involves managing CRM campaigns, leveraging data insights for customer retention, and collaborating with various teams to align messaging. Ideal candidates have over 4 years in retention marketing, skilled in campaign management, and proficient in CRM tools. If you're ready to shape retention strategies at a fast-paced company, we want to hear from you.

Qualifications

• 4+ years of experience in retention, lifecycle or CRM marketing in consumer brands.
• Experience managing end-to-end CRM campaigns.
• Strong analytical skills for data translation into actionable insights.

Responsibilities

• Own and evolve lifecycle marketing strategy across various channels.
• Lead planning and execution of CRM-led campaigns.
• Manage automated flows and one-off campaigns for repeat purchase.

Skills

Retention marketing

Lifecycle marketing

Campaign management

Data analysis

Creative communication

Tools

Klaviyo

Email/SMS platforms

Job description

A growing health and wellness startup in the UK seeks an experienced Retention and Lifecycle Marketing Manager to drive lifecycle strategies across email, SMS, and more. This role involves managing CRM campaigns, leveraging data insights for customer retention, and collaborating with various teams to align messaging. Ideal candidates have over 4 years in retention marketing, skilled in campaign management, and proficient in CRM tools. If you're ready to shape retention strategies at a fast-paced company, we want to hear from you.