Remote Email Marketing Specialist

Connectd; Manchester; Hybrid; GBP 30,000 - 42,000; Full time

Benefits offered by this job

Private medical insurance with Vitalty

Company pension scheme with Nest

Flexible working & work from anywhere

Annual company incentive trips to EU

Mental health policy including ‘Visit’

Sharescheme

Job summary

Connectd in Manchester is seeking a proactive Email Marketing Executive to support the delivery of email campaigns across the business. You will work closely with the Email Marketing & Operations Manager to execute outbound and re-engagement campaigns, newsletters and lifecycle communications.

The role requires strong copywriting skills, attention to detail and a solid understanding of email marketing best practices.

Qualifications

• Strong copywriting skills with the ability to create engaging content for different audiences.
• Hands-on experience building and delivering email campaigns using an email marketing or CRM platform.
• Good understanding of email marketing fundamentals: segmentation, personalisation, A/B testing & performance metrics.
• Excellent attention to detail when reviewing copy, campaign setup and email quality.
• Strong organisational skills and ability to manage multiple campaigns and deadlines.
• Proactive, collaborative approach with willingness to learn and develop new skills.

Responsibilities

• Plan, write and execute outbound and re-engagement email campaigns.
• Develop targeted messaging for different audiences along their customer journey.
• Coordinate campaign activity with Sales and Marketing; manage follow-ups and optimization opportunities.
• Set up and execute campaigns using HubSpot and Instantly.ai; write compelling email copy and manage content across campaigns.
• Build emails using HubSpot templates, modular components and ensure mobile-responsive, personalised content.
• Support newsletters, nurture campaigns and other marketing communications; QA emails and personalisation.

Skills

Copywriting

Email marketing

CRM platforms

A/B testing

Campaign management

Attention to detail

Organisational skills

Collaborative

AI-assisted tools familiarity

HubSpot

Tools

HubSpot

Instantly.ai

Apollo.io

Job description

Connectd in Manchester is seeking a proactive Email Marketing Executive to support the delivery of email campaigns across the business. You will work closely with the Email Marketing & Operations Manager to execute outbound and re-engagement campaigns, newsletters and lifecycle communications.

The role requires strong copywriting skills, attention to detail and a solid understanding of email marketing best practices.