Remote E-commerce Social Media Specialist

Placements24; Birmingham; Remote; GBP 30,000 - 54,000; Full time

Benefits offered by this job

Fully remote work arrangement

Competitive salary and bonuses

Professional development opportunities

Flexible working hours

Job summary

Placements24 is seeking a remote E-commerce Social Media Specialist to craft and implement engaging social media strategies that drive traffic and sales for diverse product lines. You will create compelling content, manage campaigns, and engage with a broad online community in a remote-first environment.

The ideal candidate has proven experience in social media, strong content skills, and proficiency with analytics tools.

Qualifications

• Proven experience as a Social Media Specialist or similar role in e-commerce.
• Ability to create engaging social media content (visuals and copy).
• Proficiency with social media management and analytics tools.
• Strong understanding of various social media platforms and best practices for business.
• Excellent communication and remote collaboration skills.
• Ability to work independently, manage time, and meet deadlines.

Responsibilities

• Design and execute social media strategies tailored for e-commerce.
• Create platform-specific content to promote products and brand initiatives.
• Manage and schedule posts across channels (Facebook, Instagram, Twitter, Pinterest, TikTok).
• Monitor conversations, engage followers, and respond to inquiries.
• Analyze performance and report on metrics, engagement, ROI.
• Collaborate with marketing teams to align social media with business goals.
• Identify influencers and brand advocates to expand reach.
• Stay updated on trends and platform changes.
• Contribute to paid social media campaigns and brand voice.

Skills

Social media strategy

Content creation (visuals & copy)

Analytics tools proficiency

Platform knowledge & best practices

Remote collaboration

Time management

Staying ahead of digital trends

Graphic design basics

E-commerce understanding

Tools

Social media management tools

Analytics platforms (e.g.,)

Job description

About the Role

Our client is a rapidly expanding e-commerce business seeking a dedicated and creative Remote E-commerce Social Media Specialist to bolster their online presence. This is a fully remote position, offering the flexibility to work from anywhere within South Africa. You will play a crucial role in developing and implementing engaging social media strategies that drive traffic, customer interaction, and sales for our client's diverse product lines. The ideal candidate will be a self-starter with a proven ability to craft compelling digital content and manage social media campaigns effectively. You will be at the forefront of our client's digital outreach, connecting with a broad audience and building a vibrant online community. We are looking for someone passionate about social media marketing, deeply understanding consumer behavior in the e-commerce space, and adept at leveraging various platforms to achieve business objectives. This role requires a proactive approach and a commitment to delivering exceptional results in a remote-first environment.

Key Responsibilities

• Design and execute engaging social media strategies tailored for the e-commerce sector.
• Create compelling and platform-specific content, including graphics, videos, and copy, to promote products and brand initiatives.
• Manage and schedule posts across various social media channels (e.g., Facebook, Instagram, Twitter, Pinterest, TikTok).
• Monitor social media conversations, engage with followers, and respond to inquiries and comments promptly.
• Analyze social media performance using analytics tools and generate reports on key metrics, engagement rates, and ROI.
• Collaborate with the e-commerce and marketing teams to align social media efforts with broader business goals.
• Identify and engage with relevant influencers and brand advocates to expand reach.
• Stay updated on the latest social media trends, algorithm changes, and emerging platforms.
• Assist in the development and execution of paid social media advertising campaigns.
• Contribute to the overall brand voice and online community building efforts.

Requirements

• Proven experience as a Social Media Specialist or similar role, preferably in e-commerce.
• Demonstrated ability to create engaging social media content (visuals and copy).
• Proficiency in using social media management and analytics tools.
• Excellent understanding of different social media platforms and their best practices for business.
• Strong communication and interpersonal skills, essential for remote collaboration.
• Ability to work independently, manage time effectively, and meet deadlines.
• A keen eye for detail and a passion for staying ahead of digital trends.
• Familiarity with basic graphic design principles and tools is a plus.
• A strong understanding of e-commerce principles and customer journeys.
• Ability to adapt quickly to changing priorities and new challenges.

Benefits

• Fully remote work arrangement, offering unparalleled flexibility.
• Competitive salary and performance-based bonuses.
• Opportunity to shape the social media presence of a growing e-commerce brand.
• Professional development and training opportunities.
• Collaborative and supportive remote team culture.
• Contribution to the company's success from the comfort of your own home.
• Flexible working hours to accommodate work-life balance.