E-commerce Social Media Campaign Manager

Placements24; Southampton; Presencial; GBP 19.000 - 27.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive salary

Career growth opportunities

Dynamic marketing team in Randburg

Descripción de la vacante

Placements24 is seeking an experienced E-commerce Social Media Campaign Manager to lead strategic paid and organic campaigns from Randburg. You will drive brand visibility, customer acquisition, and sales growth through end-to-end campaign management.

You will develop campaign strategies, oversee content creation, monitor KPIs, optimize in real time, and report insights to stakeholders. A strong ecommerce background, analytics skills, and cross-functional collaboration are essential for success.

Formación

• Proven track record in end-to-end social media campaigns for ecommerce.
• Experience with paid and organic campaigns and platform ads.
• Strong analytics and data-driven decision making.
• Excellent communication and collaboration.
• Bachelor's degree in Marketing, Digital Media, Communications, or related field preferred.

Responsabilidades

• Develop and execute social media campaign strategies aligned with ecommerce goals.
• Plan, run, and optimize paid and organic campaigns across platforms.
• Oversee content creation including visuals and video.
• Define KPIs and report performance with insights.
• Manage campaign budgets and ROI.
• Collaborate with design, content, sales, and product teams.
• Monitor trends and competitor activity.
• Coordinate with external agencies as needed.

Conocimientos

Social media strategy

E-commerce marketing

Analytics

Facebook Ads Manager

Creative concepts

Project management

Communication

Collaboration

Educación

Bachelor's degree in Marketing, Digital Media, Communications, or related field

Herramientas

Facebook Ads Manager

Social media analytics tools

Descripción del empleo

About the Role

Our client, a leading e-commerce innovator, is looking for a highly strategic and results-driven E-commerce Social Media Campaign Manager to oversee and execute impactful social media campaigns from their offices in Randburg, Gauteng. This role is critical for driving brand visibility, customer acquisition, and sales growth through expertly planned and implemented social media initiatives. The ideal candidate will have a proven track record in managing end-to-end social media campaigns, a deep understanding of e-commerce marketing objectives, and a keen eye for creative and effective content. You will be responsible for campaign strategy development, execution, optimization, and reporting, ensuring all activities align with business goals and deliver measurable results. This is an exciting opportunity for a seasoned professional to contribute to the success of a dynamic online business and make a significant impact.

Key Responsibilities

• Develop comprehensive social media campaign strategies aligned with e-commerce objectives, target audience, and marketing calendar.
• Plan, execute, and manage paid and organic social media campaigns across various platforms (e.g., Facebook, Instagram, TikTok, Twitter).
• Oversee the creation of compelling and on-brand campaign content, including visuals, copy, and video.
• Define campaign KPIs, monitor performance closely, and optimize campaigns in real-time to achieve desired outcomes (e.g., conversions, engagement, reach).
• Manage campaign budgets effectively, ensuring optimal allocation of resources for maximum ROI.
• Collaborate with internal teams (design, content, sales, product) to ensure campaign coherence and integration.
• Analyze campaign performance data and generate detailed reports with actionable insights for future strategies.
• Stay abreast of the latest social media advertising trends, platform updates, and best practices.
• Conduct competitor analysis to identify opportunities and inform campaign planning.
• Manage relationships with external agencies or partners as needed for campaign execution.

Requirements

• Proven experience as a Social Media Campaign Manager or similar role, with a strong focus on e-commerce.
• Demonstrable success in planning, executing, and optimizing social media campaigns that drive business results.
• Expertise in social media advertising platforms (e.g., Facebook Ads Manager) and campaign management tools.
• Strong understanding of e-commerce marketing principles and customer acquisition funnels.
• Excellent analytical skills with the ability to interpret data and provide strategic recommendations.
• Creative thinking and a talent for developing engaging campaign concepts.
• Strong project management and organizational skills.
• Excellent communication and collaboration abilities.
• Proficiency with social media analytics and reporting tools.
• Bachelor's degree in Marketing, Digital Media, Communications, or a related field is preferred.

Benefits

• Competitive salary and potential for performance-based bonuses.
• Opportunity to lead high-impact campaigns for a leading e-commerce brand.
• Work in a collaborative and dynamic marketing environment in Randburg, Gauteng.
• Direct contribution to sales growth and brand awareness.
• Professional development and career advancement opportunities.
• Be part of an innovative and forward-thinking company.