Remote Creative Producer, Performance Marketing

Gismart; Greater London; Hybrid; GBP 35,000 - 55,000; Full time

Benefits offered by this job

Remote-First Culture

Coworking compensation worldwide

Free Office Lunches

Public Holidays Policy

100% Sick Leave Compensation

Mental and Physical Health benefits

Personal Equipment Policy

Personal Learning and Development: 70%

Time-Off Policy: 18 days + 3 personal

Corporate Events

Job summary

Gismart is seeking a Creative Producer to lead performance marketing creative across Meta, Google, TikTok and other networks. You will own hypothesis-driven testing, develop engaging hooks, and translate competitor insights into high-converting campaigns.

The role requires 2+ years in a similar field, strong data skills, and excellent cross-team communication within a remote-first, London-based company. Radiotech projects offer global scale and impact.

Qualifications

• 2+ years as Creative Producer, Creative Marketer, or similar in Performance Marketing (mobile apps or EdTech is a plus).
• Data proficiency with strong analytical skills and a data-driven mindset.
• Ability to interpret UA metrics (CTR, CPI, ROAS, IPM) and use analytics dashboards (e.g., Tableau).
• Deep understanding of paid social platforms (Meta, Google Ads, TikTok, Applovin) and their formats.
• Experience writing clear, structured briefs for motion/graphic designers and giving feedback.
• Strategic and creative thinking to turn competitor research and trends into actionable hooks.
• Adaptable and able to shift priorities in a fast-paced environment.
• Strong cross-functional communication skills.
• English proficiency at B2 level or higher.

Responsibilities

• Hypothesis Testing & Strategy: Execute the overall creative strategy by continuously searching, formulating, testing, and reporting on new creative hypotheses.
• Work with Audience: Identify and test new concepts, user personas, triggers, and pain points to tailor creative messaging effectively.
• Hook Development: Find fresh approaches for our core audience and create highly engaging hooks.
• Data-Driven Optimization: Apply a strictly data-driven approach. Monitor ad cabinets, analyze Tableau dashboards, and scale successful concepts.
• Competitor & Market Research: Conduct ongoing market research. Track the active ad libraries of direct competitors, identify new market players, and draw inspiration from indirect competitors.
• Trendwatching: Monitor social media trends (TikTok, Reels, etc.) and global performance marketing trends to ensure our creatives stand out.
• Creative Production: Provide the end-to-end production process for Meta, Google, and other networks. Write clear, structured briefs for motion and graphic designers, providing constructive feedback to ensure fast and high-quality delivery.
• Cross-Functional Collaboration: Collaborate closely with the Product and UA teams to highlight the app’s key features and align creative concepts with performance goals.

Skills

Creative Producer

Performance Marketing

Data-driven mindset

Communication

Adaptability

English (B2+)

Tools

Tableau

Meta Ads

Google Ads

TikTok

Applovin

Job description

Gismart is seeking a Creative Producer to lead performance marketing creative across Meta, Google, TikTok and other networks. You will own hypothesis-driven testing, develop engaging hooks, and translate competitor insights into high-converting campaigns.

The role requires 2+ years in a similar field, strong data skills, and excellent cross-team communication within a remote-first, London-based company. Radiotech projects offer global scale and impact.