Regional VP, AI-Driven Retail Sales (East)

Sponsor Finder; Boston; On-site; GBP 135,000 - 195,000; Full time

Job summary

RELEX Solutions is seeking a Regional Vice President, Retail East, to drive growth across USA & Canada retail markets. You will lead a distributed enterprise-sellers team, set regional strategy, and build executive relationships with retailers rethinking AI-driven planning.

You will coach the team, participate in key deals, and shape how RELEX sells in the East Region of North America. Strong focus on value selling and cross-functional collaboration.

Qualifications

• 10+ years in enterprise software sales.
• 5+ years leading enterprise sales teams across multi-state territories.
• Experience selling to USA/Canada retailers/wholesalers/distributors.
• Proven value-selling and ROI modelling experience.
• AI fluency at business level and ability to discuss AI value with executives.
• Excellent written and verbal communication; Salesforce-based reporting.

Responsibilities

• Set and execute the regional East sales strategy for new business and existing customers.
• Lead, coach and grow a high-performing, distributed enterprise sales team.
• Build and sustain C-level relationships with large US retailers/wholesalers/distributors.
• Guide value selling with business cases, ROI, and customer outcomes.
• Collaborate with BDRs, presales, alliances, marketing, customer success, and sales operations.
• Maintain accurate Salesforce data for forecasts, pipeline reviews, and regional reporting.
• Represent RELEX at customer events and industry forums.

Skills

Enterprise sales

Sales leadership

Strategic selling

Value selling

Executive relationships

Forecasting analytics

AI fluency

Sales tools

Tools

Salesforce

CRM tools

Job description

RELEX Solutions is seeking a Regional Vice President, Retail East, to drive growth across USA & Canada retail markets. You will lead a distributed enterprise-sellers team, set regional strategy, and build executive relationships with retailers rethinking AI-driven planning.

You will coach the team, participate in key deals, and shape how RELEX sells in the East Region of North America. Strong focus on value selling and cross-functional collaboration.