Regional Sales Manager

Beko Europe; Sheffield; On-site; GBP 35,000 - 50,000; Full time

Benefits offered by this job

Competitive salary

Bonus

Company car/car allowance

Excellent benefits

Career progression opportunities

Job summary

Beko Europe is seeking an Account Manager to drive growth within the Independents Channel in Sheffield. Your role will involve managing key customer relationships, exceeding business objectives, and enhancing brand visibility.

The ideal candidate will have experience in selling domestic appliances or FMCG products, along with excellent negotiation and relationship-building skills. You'll enjoy a competitive salary, bonus, and opportunities for career progression within this global brand.

Qualifications

• Experience of selling domestic appliances or FMCG products.
• Impressive negotiator, networker and relationship builder.
• Strong presentation ability and team spirit.
• Familiarity with the appliance market is a huge asset.
• Must be confident, resilient and willing to travel.

Responsibilities

• Manage and implement an account plan to exceed business objectives.
• Establish effective working relationships with key customer personnel.
• Maximise shop floor display coverage and customer profitability.
• Manage pricing policy and investigate methods to improve profitability.
• Conduct regular customer review meetings and analysis of key indicators.

Skills

Local account planning skills

Strong interpersonal and team working skills

Highly numerate with Excel data analysis skills

Well-developed communication skills

Ability to manage strategic and operational issues

Ability to prioritise workload

Job description

To deliver the strong growth objectives of the company’s brands within the Independents Channel, in terms of market share and margin contribution, through negotiation and effective management of the retailer customer relationships.

Responsibilities

• Manage and implement an account plan which will exceed the defined business objectives, in terms of brand and product mix, volume and margin.
• Establish and maintain an effective working relationship with key customer personnel in order to ensure excellence in product knowledge, availability and financial management.
• At all times, you will ensure that the store Owners, Managers and Independent electrical retailers are fully supportive of our Account Plans.
• Prepare and maintain an effective promotional plan for each customer · Prepare and submit accurate monthly volume forecasts.
• Maximise the company’s shop floor display coverage.
• Gain a good understanding of market movements and competitors’ activity, in order to identify opportunities and threats for individual product categories and develop and implement plans accordingly.
• Manage pricing policy in accordance with strategic and detailed objectives of brand positioning and margin expectations. Ensure that pricing errors and payment problems are minimised.
• Investigate, and promote the investigation of, methods to improve net customer profitability, looking at costs of business (eg supply chain, service).
• Maximise client satisfaction through regular and systematic customer review meetings and daily analysis of key indicators.
• Ensure Beko Company’s leading status in customers training programmes.
• Ensure all customer staff have a full understanding of Beko’s Company After Sales Service.

Experience of selling domestic appliance or other FMCG products of a highly competitive nature is highly desirable. You will be an impressive negotiator, networker and relationship builder with strong presentation ability and a very team spirited approach. Familiarity with the appliance market will be a huge asset and you must be confident, resilient and tenacious with willingness to travel extensively around the UK.

• Local account planning skills
• Strong, dynamic interpersonal and team working skills at all levels
• Highly numerate with good Excel data analysis skills
• Well-developed oral & written communication skills
• Able and motivated to think and operate at a strategic level, while effectively managing detailed operational issues
• Ability to prioritise workload

Why Join Beko Europe

• Work with a leading global brand with a reputation for quality and innovation.
• Be part of a collaborative, high-performing commercial team.
• Competitive salary, bonus, company car/car allowance and excellent benefits.
• Real opportunities for career progression within a global organisation.