Regional Sales Director

Mortgage Advice Bureau - Brook Financial Services Limited; United Kingdom; On-site; GBP 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a passionate Regional Director to drive growth and support advisers across the South. This full-time role involves leading recruitment efforts, coaching teams, and building strong partnerships within the financial services sector. With access to top-tier technology and a strong culture of recognition, you will have the opportunity to make a significant impact while fostering adviser success. If you are ready to champion growth and innovation in a dynamic environment, this role is tailored for you.

Qualifications

• Experience in adviser recruitment or financial services leadership.
• Strong people skills to build trust and influence outcomes.

Responsibilities

• Lead recruitment efforts for high-quality advisers.
• Support and coach BDM to meet growth objectives.
• Build strong relationships with estate agency partners.

Skills

Adviser Recruitment

Field-Based Leadership

People Skills

Commercial Focus

Marketing Interest

Job description

5 days ago Be among the first 25 applicants

Direct message the job poster from Mortgage Advice Bureau - Brook Financial Services Limited

Regional Director – South | Brook Financial Services x Mortgage Advice Bureau

Field-based, covering the South | Full-time

Are you ready to lead growth, champion recruitment, and support high-performing advisers across one of the UK’s most exciting regions?

At Brook Financial Services, we’re proud to be the largest Appointed Representative within Mortgage Advice Bureau (MAB) and part of The Property Franchise Group (TPFG) – the UK’s leading estate agency franchisor. We’re now looking for an exceptional Regional Director to help shape the next stage of our journey in the South.

What’s the role all about?

You’ll work closely with a dedicated Business Development Manager (BDM) to drive adviser growth and performance. Your focus? Recruiting, developing, and supporting self-employed mortgage and protection advisers across your region – creating the conditions they need to succeed.

• Leading regional recruitment efforts to attract high-quality advisers into the Brook Group.
• Supporting and coaching your BDM to meet growth and relationship objectives.
• Helping advisers grow their businesses – from boosting protection sales to improving case size and client conversion.
• Building strong relationships with our estate agency partners within TPFG to create referral opportunities.
• Using performance insights and a commercial mindset to identify areas of untapped growth.
• Encouraging innovation in marketing, lead generation, and, optionally, AI tools to boost adviser success.

What you bring:

• Experience in adviser recruitment or field-based leadership within financial services, mortgages, or protection.
• Strong people skills – you know how to build trust, influence outcomes, and lead through others.
• Commercial focus with a passion for business growth and adviser development.
• Interest in marketing and technology is welcome, especially if you enjoy exploring new ways to support your region.
• We’re part of TPFG, the UK’s largest estate agency franchising group, giving you unrivalled access to high-quality lead generation.
• Backed by MAB, we offer top-tier tech, support, and infrastructure to help you – and your team – succeed.
• You’ll be part of a close-knit senior team with national support, while also having the freedom to make a real impact in your region.
• We prioritise our people: with regular in-person reviews, national conferences, high achievers’ trips, and a strong culture of recognition and development.

“This is a role for someone passionate about growing businesses – not just their own, but those of the advisers they support.” – Karina, National Sales Director

Easy Apply now, and let’s explore how your leadership could shape the future of Brook in the South.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Finance, Business Development, and Sales

• Industries

  Financial Services and Banking

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