PropTech Partner Marketing Manager — Build Co-Marketing

Goodlord

Greater London

On-site

GBP 55,000 - 75,000

Full time

3 days ago
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Benefits offered by this job

Great Place to Work certification
Annual development fund
Bi-weekly coaching with Sanctus
25 days holiday + holidays
3 months fully-paid parental leave
Mental health support

Job summary

Goodlord is seeking a Partner Marketing Manager to lead our first dedicated partner marketing initiative. You will own the planning and delivery of B2B co-marketing campaigns with external partners, shaping value propositions and creating compelling content that aligns with Goodlord's brand.

Collaborating with Partnerships, Sales, Brand, and Growth Marketing, you will drive measurable impact, take ownership of a growing partner program, and support co-sell opportunities to accelerate revenue

Qualifications

  • Hands-on B2B partner, channel or alliance marketing experience, ideally SaaS or tech.
  • Commercial mindset: focus on leads, pipeline and revenue, not only campaigns.
  • Owned B2B partner marketing campaigns from planning to delivery.
  • Proven ability to turn partner opportunities into measurable marketing outcomes.

Responsibilities

  • Develop and manage the partner marketing plan with Partnerships and Sales.
  • Plan and deliver joint campaigns across content, email, social, events and webinars.
  • Shape joint value propositions and create partner content and sales enablement with Goodlord branding.
  • Build strong relationships with partners' marketing teams as the go-to contact at Goodlord.
  • Track and report partner marketing performance, linking activity to leads and pipeline.
  • Collaborate with Brand, Product Marketing and Growth Marketing and support Sales on co-sell opportunities.

Skills

Partner marketing
B2B campaigns
Campaign planning
Stakeholder management

Job description

Goodlord is seeking a Partner Marketing Manager to lead our first dedicated partner marketing initiative. You will own the planning and delivery of B2B co-marketing campaigns with external partners, shaping value propositions and creating compelling content that aligns with Goodlord's brand.

Collaborating with Partnerships, Sales, Brand, and Growth Marketing, you will drive measurable impact, take ownership of a growing partner program, and support co-sell opportunities to accelerate revenue

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