Programmatic Cross-Channel Lead (Display, Video, CTV)

OMD; Greater London; On-site; GBP 65,000 - 90,000; Full time

Benefits offered by this job

Office in London

Three days in-office per week

Job summary

OMD UK is hiring a Programmatic Cross-Channel Manager to lead end-to-end planning and activation of cross-channel programmatic campaigns for Aviva, sitting within our Programmatic team in London.

You will blend hands-on planning with client partnership and team leadership, owning delivery across Display, Video and Connected TV, and collaborating with offshore activation teams to ensure high-quality results.

Qualifications

• Experience in programmatic media planning or buying within an agency environment.
• Strong understanding of programmatic ecosystem and channel integration.
• Familiarity with multiple DSPs and client-facing communication.

Responsibilities

• Own end-to-end programmatic delivery from planning to activation and reporting.
• Serve as day-to-day programmatic contact for clients and stakeholders.
• Develop cross-channel strategies across Display, Video and Connected TV.
• Lead campaign performance reviews and translate data into actionable insights.
• Collaborate with offshore activation teams to ensure quality execution and a unified team.

Skills

Programmatic planning

Agency experience

DSP platforms

Client relationships

Data-driven optimization

Tools

DV360

The Trade Desk

MediaMath

Job description

OMD UK is hiring a Programmatic Cross-Channel Manager to lead end-to-end planning and activation of cross-channel programmatic campaigns for Aviva, sitting within our Programmatic team in London.

You will blend hands-on planning with client partnership and team leadership, owning delivery across Display, Video and Connected TV, and collaborating with offshore activation teams to ensure high-quality results.