Product Marketing Manager

People Insight; Greater London; On-site; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Annual leave starting at 28 days

Employee perks

Cycle salary sacrifice scheme

Job summary

People Insight is seeking a hands-on Product Marketing professional to bridge the gap between product, sales, and marketing. You will create and maintain core sales materials, support the sales process with tailored messaging, and work closely with teams to understand market trends. The ideal candidate has over 2 years of experience in B2B SaaS or product-focused marketing and possesses strong writing and communication skills. The role allows for strategic growth with additional resources.

Qualifications

• 2+ years’ experience in B2B SaaS or product-focused marketing.
• Ability to simplify complex ideas.
• Confident creating polished, client-facing assets.

Responsibilities

• Create and maintain core sales materials.
• Support sales with tailored messaging.
• Work closely with BD and commercial teams.

Skills

B2B SaaS marketing

Strong writing skills

Communication skills

Asset creation with Canva/Figma/Adobe

Commercial awareness

Job description

This is a hands‑on product marketing role, reporting to the Head of Marketing. You'll sit between product, sales and marketing — translating what our platform does, and the expert team behind it, into clear messaging and the assets that help sales have sharper conversations with prospects and clients.

• Create and maintain core sales materials including decks, case studies, one‑pagers, ROI tools, videos and competitor battlecards.
• Support the sales process with new assets and messaging tailored to different stages of the funnel.
• Work closely with BD and wider commercial teams to understand objections, feedback and market trends.
• Stay close to the product roadmap and turn updates into clear, engaging messaging for clients and prospects.
• Create campaign assets and content including reports, videos and whitepapers.
• Develop platform‑focused content such as explainers, help and knowledge base content.
• Act as a key link between tech dev and commercial teams.
• Work with the wider marketing team across campaigns and events.
• Help improve consistency and quality across marketing output.

What you’ll bring

• 2+ years’ experience in B2B SaaS or product‑focused marketing.
• Strong writing and communication skills, with the ability to simplify complex ideas.
• Experience working closely with sales and product teams.
• Confident creating polished, client‑facing assets independently using tools such as Canva, Figma and/or Adobe Creative Suite.
• A proactive, hands‑on approach and willingness to get involved across different areas of marketing.
• Good commercial awareness and understanding of how marketing supports pipeline and revenue.

How the role grows

In the next 12–18 months, this role will take on greater ownership of product marketing and contribute strategically. Hiring an additional in‑house designer will allow you to shift from execution to focusing on strategy, positioning, and messaging.

Salary & Benefits

• Annual leave starting at 28 days + bank holidays + 2 days/year PTO for volunteering + 1 day off for every 5 years worked
• Employee perks, cycle salary sacrifice scheme, discounts & wellbeing