Product Marketing Lead

dunnhumby; London; On-site; GBP 60,000 - 85,000; Full time

Job summary

dunnhumby, a leader in Customer Data Science, is seeking a Product Marketing Lead in London. This role focuses on supporting sales enablement through compelling product messaging and marketing materials. An ideal candidate will have solid experience in product marketing, strong communication skills, and familiarity with fast-paced, media-related environments.

Benefits

Flexible working hours

Your birthday off

Investment in cutting-edge technology

Qualifications

• Solid experience in a product marketing or marketing support role.
• Familiarity with media and/or ad tech industries.
• Strong ability to simplify complex information.

Responsibilities

• Assist in developing product positioning and messaging.
• Create marketing materials including brochures and web content.
• Support product managers with go-to-market plans.

Skills

Copywriting

Communication

Project Management

Job description

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dunnhumby is the global leader in Customer Data Science, empowering businesses everywhere to compete and thrive in the modern data-driven economy. We always put the Customer First.

Our mission: to enable businesses to grow and reimagine themselves by becoming advocates and champions for their Customers. With deep heritage and expertise in retail – one of the world’s most competitive markets, with a deluge of multi-dimensional data – dunnhumby today enables businesses all over the world, across industries, to be Customer First.

dunnhumby employs nearly 2,500 experts in offices throughout Europe, Asia, Africa, and the Americas working for transformative, iconic brands such as Tesco, Coca-Cola, Meijer, Procter & Gamble and Metro.

Tesco Media and Insight Platform is a partnership between Tesco, the UK’s largest grocery retailer, and dunnhumby, a global leader in Customer Data Science. Together, we always put the customer first.

Everything we do is fuelled by the insights generated via over 23 million Clubcard households, a diverse, nationally representative, first-party behavioural dataset. We empower brands with granular insights so they can identify their most important customers and understand what matters to them.

We’re looking for a Product Marketing Lead who expects more from their career. It’s a chance to extend and improve Tesco Media’s Sales Enablement team. It’s an opportunity to work with a market-leading business to explore new opportunities and enable Tesco Media and its clients to grow.

You will support the development and execution of go-to-market strategies to support the sales teams, by bringing products to life with compelling content that connects with our different target audiences (Retailers, CPGs & Media Agencies). Your focus will be to drive awareness, consideration and purchase of Tesco Media’s full offering. You will work at the intersection of Product, Sales and Marketing to ensure that clients and prospects understand the value of Tesco Media to create demand as well as product adoption and engagement.

What You’ll Be Working On

• Assist the Product Marketing Manager in developing product positioning and messaging for Tesco Media’s products and services, helping to communicate key features and benefits through engaging storytelling.
• Help create a range of marketing materials, including brochures, one-pagers, creds decks, case studies, web content, and videos.
• Support Product Managers in the coordination and execution of go-to-market plans and product launches, as well as in delivering ongoing marketing activities to promote product adoption and engagement.
• Help manage input and feedback from product and market teams through structured processes and ensure timely communication to key stakeholders.
• Assist with tracking and reporting on performance metrics for marketing activities and support the adoption of best practices in product marketing and sales enablement.
• Contribute to the maintenance of the internal product and service catalogue and help share product updates through internal communication channels.
• Stay informed about industry trends and competitor activity, and share relevant insights with the wider team to help shape positioning and messaging.
  
  

What We Expect From You

• Solid experience in a product marketing or marketing support role, preferably in a fast-paced or media-related environment.
• Familiarity with the media and/or ad tech industries is a strong advantage.
• Experience supporting the development of customer-facing product materials and tools for sales enablement.
• Strong ability to simplify complex information and present it in a clear, engaging way.
• Excellent copywriting and communication skills.
• A collaborative team player who is proactive, detail-oriented, and eager to learn from and contribute to a high-performing team.
  
  

What You Can Expect From Us

We won’t just meet your expectations. We’ll defy them. So you’ll enjoy the comprehensive rewards package you’d expect from a leading technology company. But also, a degree of personal flexibility you might not expect. Plus, thoughtful perks, like flexible working hours and your birthday off.

You’ll also benefit from an investment in cutting-edge technology that reflects our global ambition. But with a nimble, small-business feel that gives you the freedom to play, experiment and learn.

And we don’t just talk about diversity and inclusion. We live it every day – with thriving networks including dh Gender Equality Network, dh Proud, dh Family, dh One and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process. Please let us know how we can make this process work best for you. For an informal and confidential chat please contact [e-mail] to discuss how we can meet your needs.

Our approach to Flexible Working

At dunnhumby, we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work.

We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others, so if this is important to you please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process.

For further information about how we collect and use your personal information please see our Privacy Notice which can be found (here)

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Technology, Information and Media

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