Product Data Analyst: Growth & Insights with Stock Options

SumUp Inc.; City of Westminster; On-site; GBP 90,000 - 140,000; Full time

Benefits offered by this job

28 days paid leave

Private health insurance

Retirement scheme

Life insurance

Annual L&D budget

Stock options

Commuter benefits

Job summary

SumUp is seeking a data-driven analytics lead to own the consumer KPI framework end-to-end, linking customer behavior to commercial outcomes. You will evaluate growth quality, collaborate with Risk and Anti-Fraud, and drive meaningful product and business decisions through rigorous analysis.

You will diagnose acquisition-to-activation drop-offs, design A/B tests, size opportunities for features, and partner with leadership across Product, Growth, and Finance.

Qualifications

• Experience in consumer fintech, banking, payments or financial services.
• Growth or marketing analytics experience, including attribution, CAC and channel performance (e.g. AppsFlyer, Google Analytics).
• Experience modelling customer lifetime value or unit economics.
• Experience partnering with fraud, abuse or risk teams.
• Depth in experimentation design and the statistics behind it.
• Familiarity with dbt or experience working alongside Analytics Engineers.
• Python or R for advanced analysis.

Responsibilities

• Own the SumUp Consumer KPI framework end to end - defining which metrics matter, how they're measured and how they connect customer behaviour to commercial outcomes.
• Evaluate the quality of our growth: CAC, source attribution, channel performance and downstream customer value, separating headline growth from sustainable growth.
• Work with Risk and Anti-Fraud so fraud, abuse and economic loss are built into how we judge customers, channels and markets.
• Diagnose where customers drop out between acquisition and activation, and which behaviours drive repeat usage, retention and lifetime value.
• Design and analyse A/B tests and product experiments, assessing both customer and commercial impact.
• Help Product Managers size opportunities and judge whether shipped features delivered the outcomes they promised.
• Act as an independent analytical partner to Consumer leadership and to Product, Growth, Finance and Risk - proactively surfacing trends, risks and opportunities rather than waiting for requests. Challenge assumptions, metric definitions and interpretations constructively when the evidence points elsewhere.
• Build trusted reporting and help teams self-serve routine questions, so your time goes on the problems that matter most.
• Use AI and LLM-assisted techniques to speed up analysis, customer understanding and insight generation.

Skills

Product analytics

SQL

Data visualization

A/B testing

Cohort analysis

Funnel analysis

Python

R

Tools

dbt

Snowflake

BigQuery

Tableau

Power BI

Looker

Job description

SumUp is seeking a data-driven analytics lead to own the consumer KPI framework end-to-end, linking customer behavior to commercial outcomes. You will evaluate growth quality, collaborate with Risk and Anti-Fraud, and drive meaningful product and business decisions through rigorous analysis.

You will diagnose acquisition-to-activation drop-offs, design A/B tests, size opportunities for features, and partner with leadership across Product, Growth, and Finance.