Proactive Sales Executive

JR United Kingdom; Shrewsbury; On-site; GBP 25,000 - 35,000; Full time

Job summary

A leading company in luxury interior furnishings seeks a Proactive Sales Executive to enhance customer relationships and drive sales. The role focuses on developing effective strategies for smaller turnover customers while delivering excellent service and insights based on customer data.

Qualifications

• Proven sales experience, ideally in call centers or catalogues.
• Self-driven and results-oriented individual.
• Strong relationship building skills.

Responsibilities

• Develop and implement tailored sales strategies.
• Deliver world-class customer service.
• Record customer feedback in CRM.

Skills

Sales Experience

Business Sense

Product Knowledge

CRM Proficiency

Verbal Communication

Written Communication

Presentation Skills

Tools

CRM

WG360

Job description

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We are seeking a highly motivated and results-driven Proactive Sales Executive to support the growth and development of our trade customer base. The successful candidate will be responsible for delivering exceptional service, identifying opportunities through data-driven insights, and implementing effective contact strategies to strengthen customer relationships and achieve sales targets.

Responsibilities:

• Develop and implement tailored sales strategies addressing the needs of smaller turnover customers, focusing on maximizing the placement of pattern books in the marketplace.
• Contact customers to review performance, understand current projects, and promote sampling and collections.
• Understand customer needs to maximize sales opportunities.
• Secure future business through excellent service and support.
• Develop a customer contact strategy using all contact tools.
• Deliver world-class customer service to maximize sales.
• Record customer feedback and actions in CRM.
• Coordinate with the Customer Service Team to ensure order accuracy.
• Follow up on calls/emails.
• Analyze performance and provide data insights.
• Submit regular reports and monitor sales performance with management.
• Complete administrative tasks related to the role.
• Meet personal sales targets as part of the team.
• Employ effective sales techniques to promote, upsell, and cross-sell products, building stronger business relationships.

Measures of Success:

• Achieve sales budget and growth targets annually.
• Operate within expenditure budgets.
• Maintain a high number of calls and emails daily.
• Succeed in sales according to budgeted plans.

Connecting with others:

• Collaborate with sales colleagues for performance optimization.
• Manage relationships and develop business with customers.
• Review service levels and performance with Customer Service.
• Analyze customer performance with Finance.
• Share and drive performance with Senior Management.

Skills & Experience:

• Proven sales experience, including call centers or mail order catalogues.
• Strong business sense and industry knowledge.
• Product knowledge and experience in building long-term relationships.
• Self-driven, results-oriented, positive attitude.
• Proficiency in CRM and WG360.
• Excellent verbal, written, and presentation skills.

About Us:

Sanderson Design Group is an international luxury interior furnishings company specializing in wallpapers, fabrics, and interior products. Our brands include Sanderson, Morris & Co., Zoffany, Harlequin, Clarke & Clarke, Scion, Anstey Wallpaper Company, and Standfast & Barracks.

Founded in 1860, our purpose is "To bring the Beautiful into People’s Homes and Lives," reflecting our rich history and innovative future. We are proud to be custodians of over 160 years of design excellence, committed to enhancing interiors worldwide.