Platform Specialist (Industry Vertical) - Join Our Talent Network

Lex; Greater London; On-site; GBP 65,000 - 90,000; Full time

Job summary

Apple is seeking a Platform Specialist to help businesses promote and discover across Apple’s advertising platforms. You will own a book of business, optimise campaigns to hit client goals and build long‑term partnerships.

You will collaborate with regional colleagues and cross‑functional teams to feed market sentiment back into product and marketing, delivering best‑in‑class service.

Qualifications

• Demonstrable account management or client-facing sales experience.
• Strong experience in performance advertising and digital media.
• Understanding metrics across finance/tech/telco categories.
• Excellent collaboration, prioritisation and planning skills.
• Strong Excel literacy and ability to analyse data.

Responsibilities

• Own and grow a book of business within the Industry vertical, advising on campaign optimisation to hit business goals.
• Increase awareness of Apple’s advertising platforms among clients, agencies and partners.
• Maintain high outreach via email, phone and meetings to help clients achieve objectives.
• Collaborate with Manager & Client Partner teams to align with customer objectives.
• Develop long-term strategy for portfolio growth and act as a category thought-leader.

Skills

Account management

Performance advertising

Excel literacy

Analytical skills

Communication skills

Tools

CRM tools

Job description

Summary

At Apple, we don’t just create products — we create the kind of wonder that’s revolutionised entire industries. It’s the diversity of our teams and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Our Advertising Platforms are a set of technologies that enable thriving ecosystems for Apple’s content partners: We help publishers and developers to earn money for the work that they produce, and we help consumers to discover amazing content that iOS developers are crafting for their iPhone and iPad. Apple Search Ads in the App Store are an easy, efficient and exceptionally fast-growing platform for app discovery. With over 65% of all app downloads resulting directly from a search on the App Store, Apple Search Ads is quickly becoming the platform of choice for app promotion for iOS developers.

Description

The Platform Specialist team is responsible for helping businesses with promotion and discovery across Apple’s advertising platforms, with a focus on leading, growing and developing our key strategic accounts, and providing a best in class service for our customers.

Responsibilities

• Own and grow a book of business within the Industry vertical, by making recommendations to clients on how to best optimise their campaigns to hit their business goals and get the most value from Apple’s advertising platforms, whilst also forging long-term partnerships.
• Increase awareness and understanding of Apple’s advertising platforms throughout the industry by building connections with clients, agencies and partners.
• Maintain a high-level of outreach via email, phone and meetings to ensure clients hit their business goals and objectives.
• Work closely with your Manager & Client Partner team to ensure proper execution and alignment with customer objectives.
• Utilise your experience in the sector to develop a strategy for long-term success across your portfolio of clients & prospects.
• Act as a thought-leader within the category both internally and for clients and agencies.
• Use internal & external data sets to understand how to best help grow your customers’ business.
• Partner closely with your regional colleagues and other key stakeholders such as marketing and product, feeding back market sentiment on our products.
• Be part of an inclusive and open team culture, with results focussed behaviours that ensures the business hits its revenue and customer satisfaction targets.

Minimum Qualifications

• Demonstrable account management/client facing sales experience, or in a target-orientated/commercial role within the finance, technology, telecoms or professional services paid advertising industry.
• Strong experience within performance advertising, the mobile and app market and a keen passion for the ever-changing digital space.
• Understanding of the key metrics and performance benchmarks across the finance, tech, and/or telco categories.
• Great collaboration, prioritisation and planning skills.
• Strong Excel literacy and analytical skills are critical for this role.
• You have a clear eye and can focus on the details and trends, combined with the skills to react quickly, ensuring the best in class service for clients, whilst keeping a \"cool head\" under tight deadlines.

Preferred Qualifications

• Excellent communication skills, with the ability to listen effectively, socialise ideas across functions and articulate the business visions both internally and externally.
• Passionate about working across teams, driving a culture of collaboration and shared success.

At Apple, we’re not all the same. And that’s our greatest strength. We draw on the differences in who we are, what we’ve experienced and how we think. Because to create products that serve everyone, we believe in including everyone. Therefore, we are committed to treating all applicants fairly and equally. As a registered Disability Confident employer, we will work with applicants to make any reasonable accommodations. Apple will consider for employment all qualified applicants with criminal backgrounds in a manner consistent with applicable law. Learn more

At Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.

Learn about accessibility in Apple’s workplace

Role Number: 200679193-2114