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Performance Marketing Manager Global, london (city of london)
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Client:
Neve Jewels Group
Location:
london (city of london), United Kingdom
Job Category:
Other
-
EU work permit required:
Yes
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Job Views:
2
Posted:
16.06.2025
Expiry Date:
31.07.2025
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Job Description:
Job Title: Performance Marketing Manager Global (Austen Blake & Diamond Factory)
Location: London, UK (Hybrid)
Employment Type: Full-time
Department: Marketing
About the Role
We are looking for a commercially driven and analytically minded Performance Marketing Manager
Manager to lead global paid media efforts across two prestigious fine jewellery brands –
Austen & Blake and Diamond Factory. This is a high-impact role responsible for executing
and scaling digital acquisition strategies across global markets (UK, US, AU, EU) while
maintaining each brand’s unique identity. You will also take ownership of forecasting return
on investment (ROI) across all sales channels, ensuring full visibility and optimisation of
performance across online and offline channels.
The ideal candidate will be comfortable working in a fast-paced, multi-brand environment
and experienced in both hands-on campaign management and strategic oversight, including
the management of third-party agencies.
Key Responsibilities
- Plan, execute, and optimise global digital acquisition campaigns across paid search, social, display, retargeting, video, and affiliate channels for both Austen & Blake and Diamond Factory
- Own and manage global performance marketing budgets, ensuring optimal spend allocation across regions including the UK, US, Australia, and Europe
- Forecast and report on ROI across all sales channels (including ecommerce and showroom-based sales), ensuring marketing investment drives measurable commercial growth
- Lead day-to-day and strategic management of third-party agencies and media partners, ensuring alignment with performance goals and KPIs
- Adapt campaigns for local markets while ensuring global consistency and maintaining brand integrity
- Work collaboratively with internal teams (ecommerce, analytics, creative, product, and retail) to align marketing strategy with business goals
- Conduct rigorous testing and optimisation of ad creatives, landing pages, and audience targeting
- Leverage tools such as GA4, Looker Studio, and other analytics platforms to monitor performance and guide decision-making
- Identify new growth opportunities, platform innovations, and audience segments to test and scale
- Ensure all campaigns are compliant with relevant regulations such as GDPR and adhere to advertising standards in each market
Requirements
- 4–6+ years of experience in performance marketing, preferably within retail, eCommerce, or luxury sectors
- Proven success managing international campaigns and delivering strong ROI across multiple sales channels
- Strong experience working with and managing third-party media agencies, ensuring accountability and performance delivery
- Proficiency across key performance marketing platforms: Google Ads, Meta Business Manager, YouTube, LinkedIn, and affiliate networks
- Excellent data analysis skills and experience forecasting ROI across marketing and commercial functions
- Knowledge of omnichannel marketing models and showroom integration is highly desirable
- Exceptional project management and communication skills, with the ability to work cross-functionally across time zones and teams
- Strong understanding of GDPR and international digital advertising compliance requirements
Preferred Qualifications
- Experience in the jewellery, luxury goods, or fashion eCommerce sectors
- Google Ads and Meta Blueprint certifications
- Familiarity with CRM and customer lifecycle marketing strategies
- Additional languages (e.g. French, German, Spanish) are a bonus but not essential
What We Offer
- The opportunity to shape the growth of two dynamic international jewellery brands
- Hybrid working environment from our London HQ
- Pension scheme and continuous professional development support