Performance Marketing Lead: Paid Media & CRM

Forward Role Recruitment; Manchester; Hybrid; GBP 30,000 - 35,000; Full time

Job summary

Forward Role Recruitment is seeking a Digital Marketing Executive in Manchester City Centre with hybrid work options. The role focuses on owning lead generation across paid search and paid social, while coordinating with an external paid media agency to translate data into actionable decisions.

You will manage CRM-driven lead tracking, contribute to site optimization, and support SEO and listings. A commercial, results-driven mindset is essential for success.

Qualifications

• Strong understanding of paid media across search and social is essential.
• Experience working with a media agency and interrogating data.
• Comfort presenting performance data in meetings.
• Experience with CRM, website optimization, SEO or listing platforms is a plus.

Responsibilities

• Manage and optimise lead generation activity across paid search and paid social.
• Collaborate with the paid media agency and challenge the strategy when needed.
• Own CRM processes to track, nurture and convert leads.
• Support the website to optimise for conversion.
• Contribute to SEO performance and visibility.
• Manage listings on third-party platforms and report performance regularly.

Skills

Paid media (search & social)

CRM

Website optimization

SEO

Lead generation

Data analysis & reporting

Job description

Forward Role Recruitment is seeking a Digital Marketing Executive in Manchester City Centre with hybrid work options. The role focuses on owning lead generation across paid search and paid social, while coordinating with an external paid media agency to translate data into actionable decisions.

You will manage CRM-driven lead tracking, contribute to site optimization, and support SEO and listings. A commercial, results-driven mindset is essential for success.