Paid Social Specialist

TUI Group; Luton; Híbrido; GBP 32.000 - 54.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Attractive salary

Holiday allowance

Pension scheme

Travel discounts

Flexible working

Career development

Global collaboration

Community initiatives

Wellbeing resources

Descripción de la vacante

TUI Group in the UK&I Marketing team is seeking a creative Paid Social Specialist to plan, execute and optimise paid social campaigns across platforms, translating briefs into media plans with KPI expectations.

You'll manage day-to-day campaign operations, oversee targeting, budgeting and scheduling, and collaborate with content teams to create on-brand creatives. You will monitor performance, report insights, and stay ahead of trends, with hybrid work and a weekly in-office day in Luton.

Formación

• Experience in brand awareness and performance marketing on social platforms.
• Strong campaign planning, execution and optimisation.
• Proficient with social advertising tools such as Facebook/TikTok/Pinterest Managers.
• Excellent Excel skills and data interpretation.

Responsabilidades

• Plan, execute and optimise paid social campaigns across platforms with clear KPI rationale.
• Manage day-to-day campaign operations: targeting, budgeting and scheduling.
• Collaborate with content team and platform partners to create on-brand creatives.
• Continuously monitor performance and run tests for improvements.
• Deliver regular performance reports and communicate insights to stakeholders.
• Keep up with latest social trends and new features for testing opportunities.

Conocimientos

Brand awareness

Performance marketing

Campaign planning

Analytics

Excel proficiency

Herramientas

Facebook Ads Manager

TikTok Ads Manager

Pinterest Ads Manager

Descripción del empleo

We're looking for a creative, data-savvy Paid Social Specialist to join our UK&I Marketing team and help us connect with customers across the social platforms they love most.

We will be accepting applications until Thursday 29th October and we are able to offer hybrid working for this opportunity, with the successful candidate joining the team once a week in our Luton office.

ABOUT OUR OFFER

• Personal perks: Attractive salary, generous holiday allowance, pension scheme, and extensive travel discounts for you, your family, and friends
• Flexible working: Work is something you do, not somewhere you go. We encourage a healthy work-life balance and offer flexible working arrangements
• Career development: Access to the TUI Learning Hub to help you grow your skills and level-up in your career
• Broaden your horizons: We're a global business, so you'll have opportunities to collaborate with international teams and work on projects that span multiple markets
• Community: Get involved in local charitable initiatives and sustainability programmes like the TUI Care Foundation
• Wellbeing support: We're committed to supporting your mental and physical wellbeing with a range of resources and programmes

ABOUT THE JOB

• You'll plan, execute and optimise paid social campaigns across our platforms, translating stakeholder briefs into well-considered media plans with clear rationale and estimated KPIs
• Managing day-to-day campaign operations is key, you'll oversee targeting, budgeting and scheduling across multiple platforms, working with platform partners when needed to ensure smooth delivery
• Partnering with our content team and platform partners, you'll help create compelling, on-brand creatives that truly resonate with our target audiences
• We need you to continuously monitor campaign performance, analysing data to uncover actionable insights and running tests to identify opportunities for improvement
• Clear communication matters here, you'll deliver regular performance reports with meaningful insights and build strong relationships with internal stakeholders and external partners
• Staying ahead of the curve is part of the role, so you'll keep up with the latest social media trends, emerging platforms and new advertising features to identify innovative testing opportunities

ABOUT YOU

• You bring proven experience in both brand awareness and performance marketing on social platforms, with a strong track record in campaign planning, execution and optimisation
• Your knowledge of social media platforms is comprehensive, you understand advertising formats, targeting options and best practices inside out
• You're proficient with social advertising tools, particularly Facebook Ads Manager, TikTok Ads Manager and Pinterest Ads Manager
• Excellent analytical skillsare essential, along with Excel proficiency and the ability to interpret data and translate it into actionable insights
• Your creative mindset and customer focus help you develop compelling ad contentthat connects with audiences, whilst your excellent attention to detail ensures accuracy across all work

From a workplace to a place to belong. At TUI we embrace diversity, equity, and inclusion, encouraging everyone to come as you are, because together, our potential is limitless.

We are committed to supporting candidates with disabilities and impairments so if you require any support, please do let us know.