Paid Media Manager

Tribal Recruitment - The UK's Leading Digital & R2R Recruiters; Greater London; Hybrid; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Hybrid work in London (2–3 days)

Job summary

Tribal Recruitment - The UK's Leading Digital & R2R Recruiters is seeking a Paid Media Manager to drive sales for retail and e-commerce brands. You’ll own multi-channel campaigns across Google, Meta, and TikTok, balancing budgets with a data-led approach to boost ROAS and scale growth.

You’ll collaborate with creative and account teams, map out strategies, run campaigns end-to-end, and report results in plain English. Hybrid work includes 2–3 days in London and the rest remote.

Qualifications

• Experience managing paid campaigns end-to-end for retail/e-commerce.
• Strong understanding of paid social, search, and shopping campaigns.
• Ability to explain results in plain English to non-technical stakeholders.
• Organised, adaptable and able to juggle multiple clients/projects.

Responsibilities

• Own end-to-end paid media campaigns for retail/e-commerce brands.
• Manage budgets across Google, Meta, TikTok, and beyond.
• Interpret data to improve ROAS and scale performance.
• Collaborate with creative and account teams to stay on-brand and on-target.
• Present clear results and insights to clients in plain English.
• Stay ahead of paid media shifts and trends.

Skills

Paid media management

Multi-channel advertising

Data-driven

Client storytelling

Tools

Google Ads

Meta Ads

TikTok Ads

Job description

We’re looking for a Paid Media Manager who gets excited about driving sales for retail and e-commerce brands. This isn’t just about managing ad spend — it’s about building campaigns that cut through, convert, and scale.

You’ll be working across multiple platforms, experimenting with creative, and using data to unlock growth. One day you might be mapping out a multi-channel strategy; the next, deep in the detail of optimisations that push ROAS higher.

This is a role for someone who enjoys both the numbers and the narrative.

Where you’ll make an impact

• Running paid campaigns across Google, Meta, TikTok, and beyond
• Balancing performance and efficiency — managing budgets with care
• Spotting opportunities from data and testing ideas quickly
• Partnering with clients to understand their business goals
• Collaborating with creative and account teams to deliver campaigns that feel on-brand and on-target
• Staying curious — keeping on top of retail/e-commerce trends and paid media shifts

What we’re after

• You’ve managed paid campaigns end-to-end, ideally for retail or e-commerce clients
• You know the major platforms inside out and love getting under the hood
• You’re data-driven but can explain results in plain English
• You’re organised, adaptable, and confident juggling multiple clients/projects
• You take ownership and like to bring fresh thinking to the table

What’s in it for you

• A hybrid setup: 2–3 days in our London office, the rest remote
• The chance to work with ambitious retail and e-commerce brands
• Autonomy to run your own campaigns, with a team who’ve got your back
• Access to the latest tools, training, and opportunities to grow
• A culture where good ideas are heard and acted on