Omni Channel Brand Activation Manager — Vet

Colgate-Palmolive

Woking

On-site

GBP 53,000 - 59,000

Full time

7 days ago

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Job summary

Colgate-Palmolive in the United Kingdom seeks an Omni Demand Generation Activation Manager for Vet channels. You will bring the Brand Experience Plan to life in-market, partnering with Commercial Country teams to ensure flawless execution of the aligned calendar and customer-facing programs across Vet Omni and eCommerce channels.

You will optimize local activation using Moments that Matter in the Vet journey, drive shopper strategies, and support training for sales teams.

Qualifications

Bachelor's degree in Business, Marketing, Customer Development or related field.
5+ years of commercial (sales or marketing) experience in matrixed orgs.
Strong problem-solving and ability to derive measurable insights from data.
Ability to create and implement growth plans for business expansion.
Understanding of the Consumer Journey Methodology and cross-functional collaboration.
Excellent written and oral communication skills in English.

Responsibilities

Lead Vet Channel activation (Omni and eCommerce) in-market and optimize Brand Experiences.
Align 7P activation plans with Brand Strategy including pricing and distribution.
Flawlessly execute the synchronized commercial calendar across activities.
Drive Vet Omni & eCommerce shopper strategies and localization of POP assets.
Apply actionable insights from competitive landscape to optimize local execution.
Support monthly performance reviews and MoDi analytics focused on KPIs.
Train and enable sales teams on in-market programs and 7P strategies.