OEM SALES PERFORMANCE MANAGER

ABL Recruitment; West Midlands; Remote; GBP 73,000 - 90,000; Full time

Benefits offered by this job

Company car

Other benefits

Job summary

ABL Recruitment seeks an OEM Sales Performance Manager (Automotive) to drive the commercial growth of a fast-expanding brand across the Midlands in a remote/field-based role. You will lead regional sales, build dealer relationships, and shape market development with high visibility within the organisation.

The role offers autonomy to influence growth, with a focus on turning market opportunities into tangible sales and brand expansion across your UK region.

Qualifications

• 8+ years of automotive sales experience.
• Experience launching or expanding a brand.
• Strong regional sales leadership and strategic thinking.

Responsibilities

• Lead commercial success of the brand across the UK region.
• Drive sales performance and achieve commercial targets.
• Provide ownership with high visibility within the organisation.
• Analyse market opportunities and identify improvements.
• Manage dealer profitability and development.
• Coordinate local promotions and regional strategy.
• Regularly report to senior management.

Skills

Automotive sales

Brand expansion

Sales leadership

Job description

We are looking for an OEM SALES PERFORMANCE MANAGER (Automotive) . Of all the sales roles in an automotive OEM, this is one of the most influential below senior leadership. It combines strategic thinking, commercial analysis, relationship management and field leadership. The successful candidate has a genuine opportunity to shape the growth of a fast-expanding automotive brand in their region, rather than simply maintaining existing sales performance. That combination of autonomy, visibility and impact is what makes the role particularly appealing.

Salary

£52,000+ 15% bonus (=£7,800)+ up to £1800 incentive scheme per month (= £21,600). Equals a total potential cash annual earnings of £81,400 per annum + cars + other benefits

Location

Remote and field based in the Midlands, UK.

The role

this is not a traditional sales management role . In this position you will be responsible for the commercial success of this brand in an entire region of the UK. You will be driving sales performance, delivering commercial targets and ensuring the brand performs successfully within your geographical area. In this role you will be helping to build a brand rather than simply selling one . This role isn't about maintaining market share—it is about creating it.

DUTIES

in this role you will genuinely influence business performance and will be running your own region. This role gives a significant amount of ownership and you will be highly visible in the organisation. This role is business-focused rather than just operational

• Liaise with dealers and help to improve dealer profitability
• Coaching and helping with dealer development providing support, training and resources to improve dealer performance.
• increase vehicle sales
• analyse market opportunities
• identify weaknesses
• recommend improvements
• undertake local promotions
• influence regional strategy.
• The role requires regular reporting and recommendations to senior management.

REQUIREMENTS

• Automotive sales background ( 8+ years)
• Previous experience launching or expanding a brand