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Ev Tech Recruit is seeking an experienced Product Marketing Professional to lead proposition development and B2B marketing campaigns. The role focuses on delivering clear product messaging, compelling sales materials, and demand generation across technology and EV-related services.
The position requires strong planning, stakeholder influence, and excellent copywriting. London-based with potential for remote work and frequent travel to client sites.
Our client is an established independent automotive garage providing vehicle servicing, diagnostics, maintenance and repairs.
As the automotive industry evolves, so does the mix of vehicles entering their workshop. Alongside traditional petrol and diesel vehicles, they are increasingly servicing hybrid and fully electric vehicles.
They are seeking an experienced, brand-neutral, multi-skilled vehicle technician who can confidently work across different manufacturers and powertrain technologies.
ATTENTION: We do not offer visa sponsorship or recruit overseas candidates. We only work with UK-based technicians who already have the legal right to work in the UK.
Proposition development & messaging: lead the development of the overall positioning of the proposition for customer facing and internal communication in conjunction with the product managers and sales teams.
Sales & Marketing Plan: Define the 12-month rolling product marketing plan to drive awareness of the propositions and sales leads.
Marketing materials and sales enablement: Develop appropriate sales, marketing, and training materials to support external promotion of the products and customer proposition.
Work closely with sales teams to ensure their needs are met.
Product launch and demand generation: Planning and participating in the launch of new products and services including customer targeting, PR and demand generation.
Performance Management and Reporting: Develop monthly reports to track performance against targets.
Insight - experience of using customer, competitor, and market intelligence.
Inbound and Digital marketing: experience of developing and delivering successful, digital content marketing, value-led collateral and campaigns.
Planning and Performance Management: Excellent planning and program management skills.
Influencing and presentation: able to present and explain key findings to engage and influence a range of business stakeholders, customers and suppliers.
Communication skills: Excellent copywriting and design skills to produce compelling sales material for both online and print media. Ability to understand complex technical concepts and translate them into simple ideas.
Sales support: understand the B2B sales process and experience of aligning insights to support go to market objectives.
This role is London-based with the option to be based in another location with frequent travel to London. Frequent domestic & international travel may be required.