Monetization Strategy & Operations Manager, London

TikTok Inc.; Greater London; On-site; GBP 70,000 - 110,000; Full time

Job summary

TikTok Inc. is seeking a Monetization Strategy & Operations Manager to join the Central Planning and Projects team within the EUI MSO group.

You’ll work at the intersection of strategy, product research, data analytics, and project management to uncover growth opportunities and drive execution with sales and partners. Responsibilities include partnering with sales leadership, translating insights into concrete go‑to‑market levers, and leading market research on ad products and industry trends to

Qualifications

• 2+ years of experience in growth, consulting, banking, tech platforms, etc.
• Experience using data to tell compelling stories that influence management decisions.
• Proficient with Microsoft Office and/or Google Suite, especially Excel/Sheets.

Responsibilities

• Act as a key partner to sales and product leadership, providing insights and influencing business outcomes.
• Identify revenue opportunities and translate them into go-to-market levers through rigorous analysis and cross-functional programs.
• Lead comprehensive planning including target setting, forecasting, and business reviews.
• Conduct market research on industry trends, competitor benchmarking and ad products to generate growth strategies.
• Partner with sales and cross-functional teams to implement strategies and measure impact.
• Foster strong cross-functional relationships with Finance, Sales, Systems and Product.

Skills

Data storytelling

Excel/Sheets

Growth/business analytics

Cross-functional collaboration

Tools

BI tools

SQL

Salesforce

Operative/FatTail/Prisma

Google Ads Manager

Job description

Responsibilities

The Global Monetization Strategy & Operations (MSO) organization is essential to enabling TikTok's advertising business growth. We partner with business leaders in strategy setting and insights, revenue planning, sales & client incentive policy-making, driving operational effectiveness in tooling and sales processes, and ensuring productive and fruitful partnerships cross-functionally.

The Monetisation Strategy & Operations Manager will be joining the Central Planning and Projects team within the EUI MSO team. It will be at the intersection of strategy setting, product research, data analytics, and project management to gain a deep understanding of our business and product, uncover growth opportunities, and lead execution in collaboration with sales and cross-functional partners.

Responsibilities:

• Act as a key partner to our sales & product leadership teams focusing on various advertiser segments through providing insights, driving actions & influencing business outcomes.
• Identify revenue opportunities and translate them into concrete go-to-market levers by conducting rigorous quantitative & qualitative analysis, as well as developing deep business, product & market understanding; drive cross-functional programs based on the levers identified, track progress and measure impact.
• Drive business planning on a comprehensive EUI lense to including target setting, forecasting, business reviews & analysis, identifying new opportunities.
• Lead market research on industry trends, business models, competitor benchmarking, as well as ad products and emerging tech to generate new insights and develop growth strategies.
• Partner with sales leadership and cross-functional teams to implement strategies and programs, track progress and measure impact.
• Foster cross functional collaboration through cultivating and maintaining strong working relationships with critical business partners.

Qualifications

Minimum Qualifications:

• 2+ years of experience in a growth environment, management consulting, investment banking, tech platforms, etc.
• Experience using data to create compelling stories that communicate key messages across the organization and to influence various levels of management decision-making.
• Proficient in Microsoft Office and/or Google Suite, especially Excel and Google Sheets.

Preferred Qualifications:

• Experience with data visualization software, BI tools, or SQL is a plus.
• Experience in media, digital advertising, business intelligence, revenue strategy/operations is a plus.
• Familiarity with major sales CRM platforms (e.g. SalesForce,), Order Management Systems (Operative, FatTail, Prisma, etc.) and Ads Platforms (Google Ads Manager, Facebook, etc.) is a plus.
• Fast learner, ability to independently multi-task, prioritize, and manage time effectively.
• Experience working cross-functionally with various internal teams, including Finance, Sales, Systems, and Product.