MarTech Director: AI-Driven Growth & Data Governance

Paysafe

Greater London

On-site

GBP 120,000 - 180,000

Full time

3 days ago

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Job summary

Paysafe, a leading payments platform, seeks a Marketing Technology Director to lead the global MarTech strategy, governance, and evolution of our marketing tech stack. You will own data enablement, AI-driven capabilities, and ensure scalable, compliant platforms across marketing, sales, and IT.

The role requires 8–12+ years in Marketing Technology, deep enterprise MarTech expertise, and proven leadership in fintech environments.

Qualifications

8–12+ years in Marketing Technology or Marketing Operations.
Deep expertise in enterprise MarTech platforms.
Proven leadership in MarTech strategy, consolidation, and data enablement.
Experience operating in regulated or fintech environments preferred.
Previous team management experience preferred.

Responsibilities

Own the global MarTech strategy aligned to brand, consumer, and merchant objectives.
Own the full MarTech stack including Marketing Automation, CRM, CDP, Analytics, CMS, and AI tools.
Define roadmaps, intake, prioritization, and governance for platforms and integrations.
Deliver executive-ready dashboards and reporting frameworks.
Enable attribution, segmentation, and lifecycle measurement.
Translate data into actionable insights for leadership.
Champion an AI-first mindset across marketing operations.
Implement AI-driven workflows to reduce manual effort.
Ensure ethical and compliant AI adoption.
Drive adoption and enablement across marketing and cross-functional teams.
Serve as primary MarTech partner to Marketing, Sales, Data, and IT.
Own MarTech budget planning and optimization.
Manage vendor performance and tool consolidation.
Ensure technology investments deliver measurable business value.