Marketing Operations Lead

Sony Interactive Entertainment; London; On-site; GBP 50,000 - 90,000; Full time

Job summary

An innovative company is seeking a Marketing Operations Lead to oversee live service titles in EMEA. This role involves executing go-to-market strategies, managing resources, and ensuring high-quality campaign launches. You will collaborate with cross-functional teams, advocate for product needs, and lead working groups to drive successful releases. If you are passionate about gaming and have strong leadership skills, this opportunity offers a chance to make a significant impact in a dynamic environment.

Qualifications

• Proven leadership experience in AAA game publishing.
• Strong production skills and ability to develop collaboration processes.

Responsibilities

• Partner with Marketing lead to validate go-to-market plans.
• Manage team budgets in collaboration with Marketing and Finance.

Skills

Leadership in AAA game publishing

Production skills

Analytical skills

Communication skills

Interpersonal skills

Process-driven mindset

Job description

Why PlayStation?

PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Recognized as a global leader in entertainment, we produce The PlayStation family of products and services, including PlayStation 5, PlayStation 4, PlayStation VR, PlayStation Plus, and acclaimed titles from PlayStation Studios.

We strive to create an inclusive environment that empowers employees and embraces diversity. We welcome everyone passionate about innovation, technology, and play to explore our open positions and join our growing global team.

The PlayStation brand is part of Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation.

Marketing Operations Lead, EMEA, Studio Business Group, SIE

As the Marketing Operations Lead in EMEA, you will oversee live service titles to ensure on-time, on-budget, high-quality campaign launches within EMEA. Your role will involve executing the live service go-to-market strategy aligned with our business goals, working closely with Development, Marketing, Publishing, and Creative teams to ensure successful releases while managing resources sustainably. You will forecast cross-functional resource needs, optimize processes, develop best practices, and drive stakeholder alignment across the organization.

Responsibilities

1. Partner with the Marketing lead to validate go-to-market plans and allocate resources appropriately.
2. Serve as the single point of contact for the product GTM roadmap, managing resource forecasting and change management.
3. Build strong relationships with Development and Publishing teams to advocate for product needs and ensure alignment and clarity on dependencies.
4. Establish and lead cross-organizational working groups to execute GTM plans.
5. Track all projects across concurrent live service campaigns.
6. Manage team budgets in collaboration with Marketing and Finance.
7. Hold teams accountable to GTM tactical plans and escalate issues as needed.
8. Escalate resource conflicts and risks to leadership.
9. Proactively mitigate risks and resolve misalignments between Publishing groups.

Required Skills

1. Proven leadership experience in AAA game publishing.
2. Strong production skills with the ability to develop collaboration, evaluation, and risk mitigation processes.
3. Ability to evaluate creative, schedule, and business constraints.
4. Effective leadership in dynamic, ambiguous environments.
5. Excellent communication skills at all organizational levels.
6. Exceptional analytical skills and attention to detail.
7. Ability to work across time zones with global teams.
8. Process-driven with the ability to create and update processes.
9. High emotional intelligence and interpersonal skills.

Equal Opportunity Statement

Sony is an Equal Opportunity Employer. All persons will receive consideration without regard to gender, race, religion, age, sexual orientation, disability, or other protected categories. We promote an inclusive environment, empower employees, and encourage diversity. PlayStation is a Fair Chance employer, considering qualified applicants with arrest and conviction records.