Marketing Manager: Pub Brand & Guest Engagement

Greene King; Burton upon Trent; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading pub company in Burton upon Trent seeks a Marketing Manager to develop and execute marketing strategies that enhance customer engagement. The ideal candidate will have a proven background in marketing management, preferably in hospitality or retail. Responsibilities include managing multi-channel campaigns and analyzing performance data. The role also offers significant professional development opportunities and various employee perks, including substantial discounts and a supportive work environment.

Benefits

Career development programs

33% discount for employees and 15% for friends

Free employee assistance program

50% discount at Greene King Inns

Refer a friend bonus

Wagestream access

Retail discounts up to 30%

Qualifications

• Proven experience in marketing management, ideally within hospitality or retail.
• Strong understanding of digital marketing and customer engagement strategies.
• Excellent communication and stakeholder management skills.

Responsibilities

• Develop and implement marketing plans to support pub performance and brand objectives.
• Manage multi-channel campaigns including digital, social, and in-pub activations.
• Analyse performance data to optimise campaigns and report on ROI.

Skills

Marketing management

Digital marketing

Communication skills

Data analysis

Creative mindset

Job description

A leading pub company in Burton upon Trent seeks a Marketing Manager to develop and execute marketing strategies that enhance customer engagement. The ideal candidate will have a proven background in marketing management, preferably in hospitality or retail. Responsibilities include managing multi-channel campaigns and analyzing performance data. The role also offers significant professional development opportunities and various employee perks, including substantial discounts and a supportive work environment.