Marketing Manager

Zero Gravity; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Benefits offered by this job

Monthly Socials

MacBook Pro equipment

Central London Office

Share options

Christmas Shutdown

Zero Gravity Card

Private Healthcare

Job summary

Zero Gravity in London is seeking a savvy marketing leader to own the demand engine for our education products. You will manage end-to-end campaigns, participate in events, and drive multi-channel ABM that moves schools from first touch to paid sign-up.

You will write the playbook for scalable growth, optimize the funnel with data, and collaborate across teams to strengthen our voice in UK education. Hybrid work from our Barbican/Old Street HQ.

Qualifications

• Proven track record of driving MQLs and pipeline.
• Experience running events and ABM programs.
• Hands-on with marketing automation and email campaigns.
• Ability to forecast funnel metrics and explain insights.
• Bias toward action: ship, measure, and improve.

Responsibilities

• Own the demand engine end-to-end for Zero Gravity Tutor, shaping strategy and campaigns.
• Lead events from logistics to follow-up for BETT, ASCL, and school shows.
• Build and run ABM campaigns to move teachers and leaders from first touch to paid.
• Expand top-of-funnel presence in LinkedIn, education press, and teacher communities.
• Turn wins into ongoing campaign momentum with case studies and referrals.
• Diagnose the funnel and forecast it using data-driven metrics.

Skills

ABM campaigns

Multi-channel marketing

Event management

Lead nurture sequences

Data-driven forecasting

AI-powered marketing

Job description

Responsibilities

• Own the demand engine for Zero Gravity Tutor end to end: help set the strategy, run the channels and campaigns, and own the outcome as we take the product to schools. You'll help write the playbook that doesn't fully exist yet. You'll build it, run it, and improve it as we go.


• Own our events end to end: the conferences we attend (BETT, ASCL, Schools & Academies Show) and the ones we run ourselves (webinars, roundtables, our own schools events), from logistics through to the follow-up


• Build and run the account-based campaigns that move teachers and leaders from first touch to sign-up, and freemium sign-ups to paid, watching activation and conversion, not just lead volume


• Build our top-of-funnel presence where our buyers already are (LinkedIn for senior leaders, teacher communities and Facebook groups, the education press), so that when a headteacher starts looking, we're already the name they know


• Turn wins into an engine: case studies, quotes, references and referrals that power the next campaign and keep the pipeline full


• Diagnose the funnel and forecast it: find where sign-ups, MQLs and pipeline leak, propose and test fixes, set clear metrics on every campaign, and keep a data-backed view of where we stand and which lever to pull next

Benefits

• Monthly Socials: Join us for fun team socials, completely on-the-house. Quarterly, we go big with sports days, BBQs, and more


• Company MacBook: Get the latest Apple gear to stay ahead of the game


• Central London Office: Work from our beautiful Zero Gravity HQ in Barbican/Old Street, while enjoying flexible WFH options


• Share options: Own a piece of Zero Gravity with our 'Zero Gravity For All' options scheme


• Christmas Shutdown: Enjoy 3 extra festive days off, plus 25 days of annual leave and 8 bank holidays


• Zero Gravity Card: £500 annually to spend on your personal development with your very own Zero Gravity Card


• Private Healthcare: Extensive private health insurance, including dental, mental health support, and gym discounts

Proven track record in B2B marketing. You've owned a pipeline or revenue number and worked back from itA track record of driving MQLs and pipeline through a mix of events, ABM, digital marketing and multi-channel campaignsHands-on across email, marketing automation and drip campaigns, and comfortable building nurture sequences that move people from first touch to closed wonYou own direction, not just execution: you balance the day-to-day campaigns with the strategy that builds the funnel over the year, diagnose where the funnel breaks, and would rather ship, measure and improve than wait for the perfect planData-driven and plain-spoken: you build forecasts with rigour, translate funnel metrics (sign-ups, MQLs, SQLs) into a clear story, and say plainly what's working and what to killPassionate about impact: you care about outcomes, not outputs, and you want the work you do to genuinely change life chancesYou use AI to punch above your weight: you research, draft, analyse and move 10x faster, and you're excited to market an AI product from inside a team that lives and breathes itNice to have:Experience selling into UK schools, multi-academy trusts, or the wider education sectorFamiliarity with UK education: how schools buy and adopt software, and the rhythm of the school yearExperience taking a go-to-market motion from early traction to scaleHave worked in a company at the 20-50 person stage, where everyone does more than their job title suggestsPR or earned-media experience, or the appetite to build our share of voice through press and thought leadership