Marketing Data and Analytics Specialist

Fitch Group; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A global financial information leader based in London is seeking a Marketing Data and Analytics Specialist to enhance marketing strategies through data analysis. The successful candidate will leverage Power BI and marketing tools such as Marketo and Salesforce to provide insights and optimize campaign performance. Ideally, candidates will have a minimum of 3 years experience in data analysis within a financial setting. Opportunities for growth and exposure to advanced marketing methodologies are offered.

Benefits

Development opportunities

Comprehensive benefits package

Supportive work environment

Continuous learning and advancement

Qualifications

• Minimum of 3 years of experience in a similar role, preferably within a financial organisation.
• Strong proficiency in Power BI and data visualization.
• Proven experience with marketing data analysis and metrics.

Responsibilities

• Develop and maintain insightful Power BI dashboards and reports.
• Analyze marketing data and optimize performance.
• Collaborate with cross-functional teams for data integration.
• Utilize AI tools for marketing decision-making.
• Monitor and report on key marketing metrics.

Skills

Power BI

Marketing data analysis

Metrics analysis

Problem-solving

Proactive approach

Tools

Marketo

HubSpot

Salesforce

Adobe Analytics

Job description

Marketing Operations is currently seeking a Marketing Data and Analytics Specialist based out of our London office.

Job Summary:

We are seeking a talented Marketing Data and Analytics Specialist to join our Marketing Operations team. The ideal candidate will have a minimum of 3 years of experience, preferably within a financial organisation, and possess a strong background in marketing data analysis and metrics. This role involves leveraging Power BI for data visualization and utilising marketing tools such as Marketo, HubSpot, Salesforce, and Adobe Analytics to support and enhance marketing strategies.

What We Offer:

• Great development opportunity with exposure to cutting‑edge marketing technologies and methodologies.
• High visibility within a dynamic team that encourages the exchange of ideas.
• Comprehensive benefits package and supportive work environment.
• Opportunities for continuous learning and career advancement.

We’ll Count on You To:

• Develop and maintain insightful Power BI dashboards and reports to support marketing operations and strategy.
• Analyze marketing data to extract actionable insights and optimise marketing performance.
• Collaborate with cross‑functional teams to integrate AI data insights into marketing processes.
• Utilise AI tools and data analysis techniques to support marketing decision‑making and campaign optimisation.
• Monitor and report on key marketing metrics to drive strategic recommendations.
• Work closely with marketing teams to identify opportunities for improved campaign effectiveness through data insights.
• Stay updated on marketing trends and data analysis techniques to inform strategic recommendations.

What You Need to Have:

• Minimum of 3 years of experience in a similar role, preferably within a financial organisation.
• Strong proficiency in Power BI and data visualization.
• Proven experience with marketing data analysis and metrics.

What Would Make You Stand Out:

• Proficiency in marketing tools such as Marketo, HubSpot, Salesforce, and Adobe Analytics.
• Strong analytical skills with a proactive approach to problem‑solving.
• Ability to stay updated on marketing trends and data analysis techniques to inform strategic recommendations.

Why Fitch?

At Fitch Group, the combined power of our global perspectives is what differentiates us. Our global network of colleagues comes together to accomplish things greater than they ever could alone. Every team member is essential to our business and each perspective is critical to our success. We embrace a diverse culture that encourages a free exchange of ideas, guaranteeing your voice will be heard and your work will have an impact, regardless of seniority. We are building incredible things at Fitch and we invite you to join us on our journey.

Fitch Ratings is a leading provider of credit ratings, commentary and research. Dedicated to providing value beyond the rating through independent and prospective credit opinions, Fitch ratings offers global perspectives shaped by strong local market experience and credit market expertise. The additional context, perspective and insights we provide have helped fund a century of growth and enables our clients to make important credit judgements with confidence.

Fitch Group is a global leader in financial information services with operations in more than 30 countries. Wholly owned by the Hearst Corporation, we are comprised of three main businesses: Fitch Ratings | Fitch Solutions | Fitch Learning.

Fitch Group is proud to be an Equal Opportunity and Affiantive Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.

Fitch is committed to providing global securities markets with objective, timely, independent and forward‑looking credit opinions. To protect Fitch’s credibility and reputation, our employees must take every precaution to avoid conflicts of interest or any appearance of a conflict of interest. Should you, or your immediate family, have any holdings that may conflict with your work responsibilities, you may be asked to divest yourself of them before beginning work.