Marketing & Communications Manager

Tynedale Hospice; United Kingdom; Hybrid; GBP 32,000 - 39,000; Full time

Job summary

Tynedale Hospice in Hexham is seeking a Marketing & Communications Manager to lead storytelling, campaigns and channels that raise our profile and support vital local care services.

You will develop and deliver integrated plans across fundraising and hospice services, manage multi‑channel campaigns, create compelling content, and work closely with fundraising and senior staff in a small team to maximise income and community impact.

Qualifications

• 3+ years’ experience in marketing/communications, ideally with charity or fundraising experience.
• Strong copywriting, content production and campaign management skills.
• Practical experience with CMS, email platforms, social media and analytics tools.
• Creative, organised and data‑focused with the ability to prioritise and deliver to deadlines.
• Excellent interpersonal skills and a collaborative approach.

Responsibilities

• Developing and owning an integrated marketing & communications plan to support organisational goals across fundraising and Hospice services.
• Planning and delivering multi‑channel campaigns (digital, email, PR, print, events) that drive awareness, acquisition and retention.
• Creating and commissioning written, visual and video content that communicates impact and donor journeys.
• Managing website content, social channels, email marketing and paid digital activity; monitoring performance and optimising campaigns.
• Collaborating with Fundraising to design supporter communications, stewardship materials and campaign briefs.
• Managing external suppliers, volunteers and budgets; ensuring brand consistency and compliance.

Skills

Marketing experience

Copywriting

Campaign management

Interpersonal skills

Tools

CMS

Email platforms

Social media analytics

Job description

Job title: Marketing & Communications Manager

Location: Hexham, hybrid working will be considered.

Hours: Full-time, with some weekend and out of hours working

Reports to: Head of Income Generation

Salary £35,000

Join us as Marketing & Communications Manager and lead the storytelling, campaigns and channels that raise our profile and drive vital supporter engagement. You’ll develop and deliver integrated marketing and communications plans that boost awareness, improve access to our care services, recruit and retain supporters, and amplify fundraising activity across digital, print and community touchpoints.

This is a hands‑on, strategic role where your creativity and data‑led approach will directly increase income and deepen community connections. As the lead communicator for a small Hospice, you’ll have scope to shape our brand, test new ideas, and see the measurable impact of your work on the people and families we support.

This role is perfect for you if:

• You love turning impact into clear, compelling stories that motivate action.
• You enjoy planning and delivering multi‑channel campaigns from brief to delivery.
• You’re comfortable with both creative production and performance analysis.
• You like working closely with fundraising, programmes and senior staff in a small team.
• You want to see your work directly support local people and services.

What you’ll be doing:

• Developing and owning an integrated marketing & communications plan to support organisational goals across fundraising and Hospice services.
• Planning and delivering multi‑channel campaigns (digital, email, PR, print, events) that drive awareness, acquisition and retention.
• Creating and commissioning written, visual and video content that communicates impact and donor journeys.
• Managing website content, social channels, email marketing and paid digital activity; monitoring performance and optimising campaigns.
• Collaborating with Fundraising to design supporter communications, stewardship materials and campaign briefs.
• Managing external suppliers, volunteers and budgets; ensuring brand consistency and compliance.

What we’re looking for:

• 3+ years’ experience in marketing/communications, ideally with charity or fundraising experience.
• Strong copywriting, content production and campaign management skills.
• Practical experience with CMS, email platforms, social media and analytics tools.
• Creative, organised and data‑focused with the ability to prioritise and deliver to deadlines.
• Excellent interpersonal skills and a collaborative approach.
• Play a central role in shaping our public profile and increasing vital income for, and awareness of, local Hospice care.
• A visible, strategic position with freedom to innovate and test new approaches.
• Opportunities for professional development and varied hands‑on experience.
• Flexible working and meaningful, direct impact on patients and families.