Marketing Communications Lead – UK Campaigns (12-Month)

British Airways plc; Hounslow; On-site; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Staff travel benefits

Discounted standby tickets

Job summary

British Airways plc is seeking a Marketing Communications Manager for a fixed-term 12-month maternity cover. You will lead the UK Marketing Delivery team, delivering ambitious campaigns that strengthen the brand and drive revenue and audience growth.

You'll combine creativity with commercial thinking, guiding a team of up to seven, deputising for the Head of Marketing Communications, and coordinating with agencies to ensure high-quality, compliant campaigns.

Qualifications

• Senior marketing leadership experience in a large organisation or agency.
• Proven track record leading a team to strong results.
• Extensive experience in media planning and budgeting.
• Strong commercial acumen balancing brand and ROI.
• Ability to translate data into actionable marketing decisions.

Responsibilities

• Lead end-to-end UK marketing activity from concept to measurement.
• Develop and coach a marketing delivery team up to seven people.
• Translate strategy into integrated campaigns with agency partners.
• Oversee budgets and ROI, ensuring revenue and audience growth.
• Partner across Marketing and the business to deliver objectives.
• Ensure campaigns comply with legal and ethical standards.

Skills

Leadership

Marketing strategy

Media planning

Budget management

Analytics

Job description

British Airways plc is seeking a Marketing Communications Manager for a fixed-term 12-month maternity cover. You will lead the UK Marketing Delivery team, delivering ambitious campaigns that strengthen the brand and drive revenue and audience growth.

You'll combine creativity with commercial thinking, guiding a team of up to seven, deputising for the Head of Marketing Communications, and coordinating with agencies to ensure high-quality, compliant campaigns.