Marketing Manager - Maternity Cover, Lead Integrated Campaigns

British Safety Council Group; United Kingdom; Remote; GBP 42,000 - 60,000; Full time

Benefits offered by this job

25 days annual leave + buying/selling

Health cash-plan

Private medical and dental cover after

Work from abroad up to six weeks/year

Enhanced family leave (maternity/pat/p

Wellbeing activities

Disability Confident employer – high‑f

Job summary

British Safety Council Group is seeking an experienced Marketing Manager on a fixed-term basis to cover maternity leave. You will conceive and execute integrated campaigns, drive leads, and strengthen our brand while collaborating with Sales and product teams.

The role requires a minimum of four years in marketing within a service environment, strong digital skills, and familiarity with CRM and marketing automation tools. You will influence across audiences and deliver measurable results.

Qualifications

• At least four years' marketing experience in a service-based environment in a similar capacity.
• Proven experience planning, developing and delivering integrated marketing campaigns from concept through to execution.
• Strong digital marketing knowledge, including social media, email marketing and website content.
• Experience using CRM systems and marketing automation tools. Experience of Umbraco CMS and Salesforce Marketing Cloud would be an advantage.
• Experience using AI tools to improve efficiency, streamline marketing processes and support content creation and campaign development.
• A good understanding of customer segmentation, lead generation and marketing performance metrics.
• Strong copywriting, communication and content creation skills, with the ability to develop engaging messages for different audiences.
• Experience managing marketing budgets, projects and external suppliers.
• Strong analytics skills, with the ability to evaluate campaign performance and identify opportunities for improvement.
• Excellent organisational skills, with the ability to manage multiple priorities and deadlines.
• A proactive, creative and results-driven approach, with the ability to work collaboratively across teams.

Responsibilities

• Develop and deliver integrated marketing campaigns across multiple channels to showcase our expertise.
• Oversee budgets, evaluate performance and collaborate with Sales, product owners and other teams.
• Turn fresh ideas into effective marketing campaigns and engage different audiences.
• Manage campaigns across channels, monitor results and drive measurable growth.

Skills

Marketing experience

Campaign planning & delivery

Digital marketing

CRM & marketing automation

AI in marketing

Customer segmentation & lead gen

Copywriting & content creation

Budget management

Analytics & performance tracking

Organisational skills & multi-priority

Collaborative working

Tools

Umbraco CMS

Salesforce Marketing Cloud

Job description

British Safety Council Group is seeking an experienced Marketing Manager on a fixed-term basis to cover maternity leave. You will conceive and execute integrated campaigns, drive leads, and strengthen our brand while collaborating with Sales and product teams.

The role requires a minimum of four years in marketing within a service environment, strong digital skills, and familiarity with CRM and marketing automation tools. You will influence across audiences and deliver measurable results.