Marketing Campaign Manager/Team Lead

Ramboll; Manchester; On-site; GBP 35,000 - 65,000; Full time

Job summary

An established industry player is seeking a Marketing Campaign Manager/Team Lead to drive innovative B2B marketing strategies. In this role, you will manage and optimize global marketing campaigns, focusing on digital channels and team leadership. You'll collaborate closely with various teams to ensure successful execution and measurement of campaigns, leveraging tools like Google Ads and LinkedIn Campaign Manager. This is a fantastic opportunity to contribute to sustainable change while working in a dynamic and inclusive environment. If you are passionate about marketing and eager to make a difference, this role is perfect for you.

Benefits

Commitment to development

Inclusive culture

Inspiration from colleagues and projects

Qualifications

• Strong experience in B2B marketing and digital campaigns.
• Proven track record in managing marketing teams and campaigns.

Responsibilities

• Plan and manage global marketing campaigns with a focus on digital channels.
• Collaborate with teams to analyze and report on campaign performance.

Skills

B2B Marketing

Digital Campaign Management

Paid Social Advertising

Email Marketing

Team Management

Education

Bachelor's Degree in Marketing or related field

Tools

Google Ads

HubSpot (CMS/CRM)

LinkedIn Campaign Manager

PiwikPro

Job description

Are you a B2B Marketing expert who has experience within complex international organisations? Do you enjoy working with tools such as Google Ads, PiwikPro, web and marketing analytics tools, LinkedIn Campaign Manager and HubSpot (CMS/CRM)?

If this sounds like you, or you’re curious to learn more, then this role could be the perfect opportunity. Join our Brand, Marketing and External Relations unit as our new Marketing Campaign Manager/Team Lead and work with us to close the gap to a sustainable future.

Responsibilities

• Scope, plan and project manage global and digitally enabled marketing campaigns with industry and account-based focus – including developing effective content strategies.
• Design channel mix and optimise digital channel performance (incl. e-mails, nurture flows, paid search, paid social, and display).
• Ensure quality and coordination of content and asset deliveries with agency, brand and web-team, copywriters, and graphic designers.
• Collaborate with ops/analytics specialist to measure, analyse, and report on campaign performance.
• Lead and further develop our global paid search strategy and activities to drive traffic and conversion.
• Manage a team of 2-3 UK based marketing analysts/specialists who support the campaigns and across the marketing team (marketing operations and marcoms specialists).

About You

Reporting to the Senior Strategic Marketing Manager of Global Marketing, the right candidate will have:

• Strong demonstrable experience from a similar role - preferably in a global B2B company or agency.
• Solid track record within digital campaigns and knowledge of utilising paid social to reach desired audiences; solid experience with LinkedIn advertising and LinkedIn campaign manager is essential.
• Experience running successful search campaigns (SEM) for B2B companies, and understanding how search fits into the user journey and aligns with other activations such as SEO and paid social.
• Experience with e-mail marketing & marketing automation strategies. Familiarity with HubSpot is an advantage but not a requirement.
• Experience measuring and reporting on (digital) campaign performance.
• Experience managing a small team.

What We Can Offer You

• Commitment to your development.
• Leaders guided by our Leadership Principles.
• A culture that welcomes you as the unique person you are.
• Inspiration from colleagues, clients, and projects.
• The long-term thinking of a foundation-owned company.

Ready to Join Us?

Please submit your application with your up-to-date CV. We invite diversity in all its forms and encourage applicants from all groups to apply.

Thank you for taking the time to apply! We look forward to receiving your application.

Work at the heart of sustainable change with Ramboll in the United Kingdom and Ireland

Ramboll is a global architecture, engineering, and consultancy company. As a foundation-owned people company, founded in Denmark, we believe that the purpose of sustainable change is to create a thriving world for both nature and people. So, that’s where we start – and how we work.

Equality, Diversity, and Inclusion

Equality, diversity, and inclusion are at the heart of what we do. At Ramboll, we believe that diversity is a strength and that different experiences and perspectives are essential to creating truly sustainable societies. We are committed to providing an inclusive and supportive work environment where everyone is able to flourish and reach their potential.