Marketing Business Development Manager

JR United Kingdom; Cheltenham; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

Join a dynamic design agency as a Marketing Business Development Manager, where you'll have the chance to shape and implement innovative marketing strategies. This exciting role allows you to elevate the brand and drive lead generation while collaborating with a passionate team in a creative environment. With a focus on brand storytelling and market exploration, you'll be pivotal in nurturing new business opportunities. Enjoy the flexibility of hybrid working while contributing to meaningful projects that make a difference in the FMCG sector.

Qualifications

• Experience in developing and managing marketing strategies.
• Strong lead generation and sales experience.

Responsibilities

• Develop and deliver integrated marketing and sales strategies.
• Advise on marketing channels and run targeted campaigns.

Skills

Marketing Strategy Development

Lead Generation

Brand Awareness

Content Creation

Event Management

Job description

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Client:

Beyond The Book

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Job Category:

Other

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EU work permit required:

Yes

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Job Views:

4

Posted:

05.05.2025

Expiry Date:

19.06.2025

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Job Description:

Are you a Marketing Business Development Manager with strong experience in helping a business develop and implement a marketing strategy focusing on increasing brand awareness and generating strong leads? I am incredibly excited to be working with a small but agile design agency that specialises in the FMCG sector as they begin the search for their first sales and marketing person. This is a full-time permanent role with a salary up to £50k DOE. Our client has a beautiful office in Cheltenham and is fully open to hybrid working. We just ask that you can commit to being in the office 1-3 days per week.

The Client

Our client is a small but mighty brand and packaging design agency in Cheltenham, who have an impressive client portfolio across the FMCG sector with both local and global clients working with brands to build a relationship of trust and delivering creative brand and design work. They are a small team of passionate people who love what they do and enjoy the culture of collaboration and trust that they have developed. If you love being in a creative environment with great people and flexibility, keep reading. Our client has an office in Cheltenham and is working in a hybrid way; they would like some office time, but they are flexible on this.

The Role

As Marketing Business Development Manager, you will be joining the team at an exciting time to develop and deliver an integrated marketing and sales strategy to help elevate their brand and tell their brand story. They are doing amazing work, but don’t shout about themselves enough! We are looking for a Marketing Manager with strong commercial experience and also strong lead gen and sales experience, OR a Business Development Manager with strong marketing experience. You will be advising the team on the marketing channels they need to be exploring and running targeted marketing campaigns. The purpose of this role will be to elevate the brand, drive lead gen activity and help to nurture new business opportunities.

About You

To be the successful candidate for the role will have the following experience:

• Previous agency experience is essential to this role
• Experience in developing and managing the marketing strategy with a focus on driving brand awareness, increasing lead generation and growing new business opportunities
• Experience in understanding target markets and identifying new markets and then working on marketing strategies to target and convert potential customers
• Experience in managing an integrated marketing strategy across brand, content, social media, email, events and PR
• A passion for content and able to write content for different channels such as social media, award submissions, blogs, emails and press releases
• Developing strategies to attract and convert potential clients, nurturing them through the sales funnel
• Event management experience and able to identify opportunities in the market for events that the team can attend, where there are speaker opportunities and where the team can host and deliver events too, such as workshops and seminars

If you are looking for a role that you can really own and grow for the long term, then this is an incredible opportunity to add real value and make a difference.