London-Based Senior Analyst: D2C & Market Insights

Sonypictures; Greater London; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Annual bonus

Medical insurance

Winter holidays

Learning & development

Employee groups

Employee store

Movie screenings

Season ticket loan

Pension plan

Counselling service

Job summary

Sony Pictures’ EMEA Distribution Research team seeks a strategist with a passion for consumer behavior and data-driven insights. Based in London, the role collaborates across D2C channels and Home Entertainment, delivering strategic analysis to support business development, direct-to-consumer channels, and licensing decisions in the EMEA region.

The role involves working with third-party datasets, primary research, and cross-functional collaboration to shape industry insights and forecast trends

Qualifications

• Experience in media industry with audience behaviour knowledge.
• Strong analytical and storytelling abilities.
• Proven ability to present insights to stakeholders.
• Comfort with large datasets and dashboards.

Responsibilities

• Act as the key Research lead for D2C channels and understand performance metrics.
• Collaborate with Business Development to provide market trend data.
• Support Home Entertainment with insight-led selling.
• Work independently while aligning with global Research colleagues.
• Apply third-party datasets and primary research to business impact.
• Communicate insights to colleagues, clients, and industry initiatives.
• Build relationships with internal partners and external suppliers.

Skills

Audience insights

Presentation skills

Stakeholder management

Data analysis

Research

Generative AI awareness

Tools

Tableau

Microsoft Excel

Microsoft PowerPoint

Job description

Sony Pictures’ EMEA Distribution Research team seeks a strategist with a passion for consumer behavior and data-driven insights. Based in London, the role collaborates across D2C channels and Home Entertainment, delivering strategic analysis to support business development, direct-to-consumer channels, and licensing decisions in the EMEA region.

The role involves working with third-party datasets, primary research, and cross-functional collaboration to shape industry insights and forecast trends