Local Marketing Manager

TN United Kingdom; High Wycombe; On-site; GBP 30,000 - 50,000; Full time

Job summary

An established industry player is seeking a proactive Local Marketing Manager to drive student growth through innovative marketing initiatives. This role is integral to supporting local teams from launch to ongoing success, combining hands-on campaign support, training delivery, and performance analysis. The ideal candidate will possess a solid background in both digital and offline marketing, with a proven track record of executing successful local marketing plans. Join a passionate organization dedicated to inspiring the next generation through high-quality performing arts education.

Qualifications

• Experience in broad marketing roles with a focus on local strategies.
• Proven success in executing marketing plans and campaigns.

Responsibilities

• Develop and implement tailored local marketing plans.
• Coach local business owners in executing effective marketing strategies.

Skills

Local Marketing Strategy

Digital Marketing

Campaign Management

Coaching and Training

Communication Skills

Education

Degree in Marketing or related field

Tools

Meta Advertising

Job description

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Robert Half is working with a leading national provider of weekend performing arts education for children and young people aged 4-18. With a growing network across the UK, the organisation is passionate about inspiring the next generation through high-quality training in musical theatre, film & television, and comedy & drama.

Local Marketing Manager - High Wycombe HQ

The Role

We are seeking a proactive and strategic Local Marketing Manager to join the marketing team and help drive student growth across the network. Working closely with local teams, you'll support their entire business journey, from launch through to ongoing growth, by planning and delivering local marketing initiatives that are effective, efficient, and brand-aligned.

This role combines hands-on campaign support, training delivery, and performance analysis to ensure each local team is set up for success.

Key Responsibilities

• Develop and implement tailored local marketing plans
• Coach and support local business owners in executing marketing strategies
• Lead launch marketing campaigns
• Design and deliver online and in-person training sessions and guide local social media activity
• Manage local marketing budgets
• Plan and manage paid social (Meta) advertising campaigns
• Monitor, analyse, and report on campaigns
• Work with the creative team to deliver marketing assets for local campaigns
• Ensure digital listings and local web pages are up-to-date and accurate

Skills & Experience

• Solid experience in a broad marketing role (both digital and offline channels)
• Proven success in creating and executing local marketing plans
• Experience working with franchisees, licensees, or independent business owners
• Strong communicator with a coaching mindset and excellent presentation skills
• Ability to manage multiple priorities and work effectively under pressure

Personal Attributes

• Practical, hands-on, and solutions-oriented
• Personable, approachable, and collaborative in approach
• Highly organised and deadline-driven
• Flexible and adaptable to change in a fast-paced environment

Robert Half Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Robert Half is committed to diversity, equity, and inclusion. Suitable candidates with equivalent qualifications and more or less experience can apply. Rates of pay and salary ranges depend on your experience, qualifications, and training. If you wish to apply, please read our Privacy Notice describing how we may process, disclose, and store your personal data: roberthalf.com/gb/en/privacy-notice.