Lifecycle CRM Campaigns Specialist

Screwfix Direct Ltd.; Yeovil; Hybrid; GBP 28,000 - 34,000; Full time

Benefits offered by this job

Hybrid work up to 2 days from home

28 days holiday (increasing with long‑

Pension contributions up to 14%

Life cover up to 4x salary

Health cash plan

Gym discounts

20% discount at Screwfix and B&Q

Job summary

Screwfix Direct Ltd is seeking a CRM Executive to support lifecycle and automation initiatives, turning briefs into campaigns using our CRM technology to reach customers at optimal moments. You will collaborate with the CRM team and wider departments, handling briefs, testing and reporting, while developing your experience across Rewards and Trade within a supportive, flexible hybrid environment.

The role offers 28 days holiday, hybrid work with up to 2 days from home, pension contributions,

Qualifications

• CRM platform exposure, ideally Braze.
• Experience in a fast-paced and deadline driven environment.
• Proven ability to work cooperatively and effectively with others.
• Confident communicator with the ability to work with people at all levels.
• Strong time management and organisational skills with the ability to manage a large number of tasks at once.
• Experience in the use of PowerPoint, Excel and Microsoft Word would be highly advantageous– including creating and amending presentations, using basic formulas and formatting Word documents
• Experience in managing a changing workload is essential
• A knowledge of CRM principles, marketing channels would be an advantage
• Prior experience in marketing is not essential but would be an advantage

Responsibilities

• Working within the CRM Marketing team you will help to develop, execute and report on direct marketing campaigns using our state-of-the-art marketing automation software
• Complete and check campaign briefs to enable any design, artwork production, print / mailing and/or product requirements to be actioned by relevant departments. This will also include the distribution and collation of proofs and amends working within campaign deadlines
• Co-ordinate and implement direct marketing activity in accordance with the agreed marketing plan
• Responsible for ensuring that marketing schedules are updated with direct marketing activities and key milestones are being met
• Manage communication of key plans on a regular basis with stakeholders such as Store, Operations, Marketing, Commercial Planning, Web Merchandising
• Assist with the analysis of campaigns including presenting your findings to an agreed format
• Liaise with key contributors and stakeholders to ensure there is consistent communication of campaign activity
• Escalate to Line Manager any potential issues or problems that may affect the delivery of campaigns

Skills

Braze exposure

Deadline driven

Communication

Time management

Collaboration

Tools

PowerPoint

Excel

Word

Job description

Screwfix Direct Ltd is seeking a CRM Executive to support lifecycle and automation initiatives, turning briefs into campaigns using our CRM technology to reach customers at optimal moments. You will collaborate with the CRM team and wider departments, handling briefs, testing and reporting, while developing your experience across Rewards and Trade within a supportive, flexible hybrid environment.

The role offers 28 days holiday, hybrid work with up to 2 days from home, pension contributions,