Lead Graphic Designer - Design Systems, Packaging & AI

Net World Sports Ltd; Wrexham; On-site; GBP 42,000 - 64,000; Full time

Benefits offered by this job

Health & wellbeing

Flexible hours

29 days annual leave

On-site bistro

Product discounts

Team social events

Job summary

Net World Sports Ltd in the UK is seeking a Lead Graphic Designer to steer visual design across our digital storefronts, brand campaigns and packaging. You’ll translate commercial goals into strong creative work, build scalable Figma systems and prepare print-ready artwork for packaging.

You’ll lead a design team, mentor colleagues, and introduce generative AI tools to speed production while ensuring accessibility and CRO goals across categories.

Qualifications

• Experience leading visual design across ecommerce, campaigns and packaging.
• Strong portfolio of multi-channel design systems.
• Proficient with Figma and Adobe CC; print pre-press knowledge.
• Ability to explain design decisions to stakeholders.

Responsibilities

• Design systems, digital and packaging
• Build and manage Figma libraries and design tokens
• Turn briefs into visual suites for ecommerce and marketing
• Oversee packaging pre-press, CMYK and Pantone
• Set visual hierarchy for category pages with CRO in mind

Skills

Visual design leadership

Figma

Adobe Creative Cloud

UX principles

CRO

Generative AI tools

Education

Bachelor's degree in Design

Tools

Figma

Claude Design

ComfyUI

Job description

Net World Sports Ltd in the UK is seeking a Lead Graphic Designer to steer visual design across our digital storefronts, brand campaigns and packaging. You’ll translate commercial goals into strong creative work, build scalable Figma systems and prepare print-ready artwork for packaging.

You’ll lead a design team, mentor colleagues, and introduce generative AI tools to speed production while ensuring accessibility and CRO goals across categories.