Internal Sales Coordinator

Vital Power Group; Telford; On-site; GBP 22,000 - 32,000; Full time

Job summary

Vital Group in the UK is seeking a proactive Internal Sales Coordinator to own daily sales of standard power products from our Telford depot. This hands-on role involves handling live opportunities, outbound calls, customer enquiries, quotations and order progression.

You will coordinate stock availability and movement, liaise with suppliers and freight partners, arrange transport, and ensure on-time delivery while keeping customers informed.

Qualifications

• Previous sales or account management experience, preferably in engineering or technical environments.
• Ability to convert enquiries into orders and manage opportunities end-to-end.
• Experience in outbound outreach and cold calling.
• Confident in communicating with customers by phone and email.
• Strong commercial awareness and multitasking capability.

Responsibilities

• Take ownership of live sales opportunities and progress them to quotation, negotiation and order.
• Generate new opportunities via outbound calls, emails, and professional networks.
• Coordinate stock availability and movement; liaise with suppliers and freight partners.
• Arrange transport and keep customers informed of delivery timelines.
• Maintain accurate records of opportunities, quotations, orders and follow-ups.

Skills

Outbound sales

CRM proficiency

Negotiation

Customer service

Stock & delivery coordination

Tools

CRM software

Job description

Vital Group is one of the fastest growing providers of critical power support solutions and EV charging infrastructure in the UK. Our vision is to become the most trusted turnkey solutions partner within our respective markets, and we will do this by re-setting customer service benchmarks and transforming customer expectations with honesty, integrity, and passion.

Our work is delivered by a team of well trained, equipped, and motivated Engineers, supported by a 24/7/365 Operations capability, and led by a diversely skilled Leadership Team.

Vital Group expects all its employees to act as ‘co-owners’ of the business, and to always put safety first, followed closely by customer satisfaction and commercial success. Our values are ones that promote the best behaviour and team ethics, and we believe that this requirement will drive profitable growth and make Vital Group a fantastic place to build a career.

Standard working hours are Monday to Friday, 8:00am to 4:30pm (30-minute lunch). The role will be based at our Telford depot five days per week. The role may require a degree of flexibility outside of these hours, where necessary, to meet the operational requirements of the business and ensure the effective delivery of the role.

Job Overview

We are looking for a proactive and commercially focused Internal Sales Coordinator to join the team and take ownership of the day-to-day sales of our standard power products.

This is a hands-on sales role, responsible for picking up and progressing live sales opportunities, proactively generating new business, managing customer enquiries, and converting opportunities into completed orders.

The role will also have responsibility for coordinating the availability and movement of sold stock, ensuring products are prepared and transported to customers efficiently and that the customer journey is managed from initial enquiry through to delivery.

The successful candidate will be confident speaking with customers and prospects, comfortable making proactive outbound calls, and highly organised in managing multiple opportunities at different stages of the sales process.

Key Responsibilities and Duties:

• Take ownership of live sales opportunities, responding promptly to enquiries received through telephone, email, website and other sales channels, and proactively following up customers and prospects to progress opportunities through quotation, negotiation and order.
• Manage opportunities through the full sales process, taking ownership of agreed next steps and progressing opportunities through to conclusion.
• Proactively generate new sales opportunities through outbound telephone calls, email, LinkedIn, prospecting tools, and other appropriate sales channels
• Regularly review prospecting platforms and tools to identify businesses visiting our website, research and qualify relevant leads, and proactively contact them to introduce our products and generate sales opportunities.
• Maintain a consistent level of outbound sales activity and convert new prospects into genuine sales opportunities and customers.
• Develop and maintain strong relationships with existing and prospective customers.
• Achieve agreed sales revenue, order, pipeline, conversion and activity targets.
• Take responsibility for the management and availability of standard product stock, ensuring stock levels, locations and movements are accurately recorded.
• Coordinate the inbound supply of standard products, including monitoring incoming stock, liaising with suppliers and freight partners, and supporting customs clearance and associated documentation to ensure products are received efficiently and on time.
• Manage the sale and fulfilment of standard EV chargers as part of the product collection, including responding to enquiries, preparing quotations, securing orders and coordinating stock and delivery.
• Arrange transport and deliveries for sold stock, liaising with transport providers, customers and internal teams to ensure deliveries are organised efficiently and on time.
• Keep customers informed of delivery arrangements and any changes to agreed timescales.
• Support the smooth movement of stock from point of sale through to customer delivery.
• Maintain accurate and up-to-date records of opportunities, customer interactions, quotations, orders and follow-up activity within the relevant systems.
• Ensure every active opportunity has clear notes, next actions and follow-up dates.
• Produce and maintain regular sales reporting covering enquiries, opportunities, quotations, orders, revenue, pipeline and customer activity.
• Regularly review the sales pipeline with the Line Manager, identifying opportunities requiring further action and ensuring agreed actions are followed through.
• Work collaboratively with Engineering, Operations, Finance and other internal teams to support the successful conversion and fulfilment of customer orders.

Key Performance Indicators:

Performance in the role will be measured against agreed KPIs, including:

• Number of orders secured.
• Value and quality of qualified sales pipeline.
• Number of new qualified sales opportunities generated.
• Number of proactive outbound calls and customer contacts.
• Prospecting platform activity and follow-up.
• Enquiry and quotation response times.
• Progression of opportunities through the sales process.
• Stock availability and accuracy.
• Successful and timely coordination of customer deliveries.
• Customer service and relationship management.

Specification

Criteria - Education, Qualifications & Experience

• Previous experience in a sales, business development or account management role, preferably within an engineering, power, electrical, plant, equipment or technical environment.
• A proven ability to convert enquiries and opportunities into orders.
• Experience of proactive outbound sales and cold calling.
• Confidence speaking with customers and prospects by telephone and email.
• Strong commercial awareness and an understanding of the sales process.
• Excellent organisation skills and the ability to manage multiple opportunities simultaneously.
• A proactive approach, with the ability to identify opportunities rather than simply waiting for enquiries to arrive.
• Strong attention to detail when managing customer orders, stock and delivery arrangements.
• Good IT and CRM/system skills.
• The ability to build effective relationships with customers and colleagues across the business.

Next Steps:

We are an equal opportunities employer. We welcome applications from all suitably qualified persons. If you require any additional support to attend an interview, please let us know in advance.

The role is due to commence ASAP after the offer has been made, but we can be flexible with the start date depending on prior commitments.

Please note that proof of the right to work in the UK will be required.