Interim D2C Retention Lead - Hybrid (Contract)

3Search

Greater London

Hybride

GBP 67 000 - 87 000

Temps partiel

Il y a 2 jours
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Résumé du poste

3Search is hiring an Interim Retention Lead for London Bridge with hybrid flexibility (up to two days WFH). The role focuses on a data-led retention strategy using CRM, email marketing and lifecycle automation to drive repeat revenue and strengthen customer loyalty for a consumer brand.

You will own automated lifecycle journeys, personalised campaigns and retention analytics, partnering with product, growth and ops teams to improve conversion, AOV and subscription performance.

Qualifications

  • Direct-to-consumer retention marketing experience.
  • Strong CRM and email marketing expertise.
  • Experience with lifecycle automation and segmentation.
  • Proven ability to run A/B tests and optimise campaigns.
  • Data-driven thinker with a focus on revenue impact.

Responsabilités

  • Lead retention strategy across CRM, email, SMS and other channels to grow repeat revenue.
  • Build, optimise and test automated lifecycle journeys (welcome, post-purchase, reminders, churn campaigns).
  • Create targeted campaigns to drive repeat purchases and subscription growth.
  • Collaborate with Digital Product, Growth, Creative and Operations to improve conversion and AOV.
  • Own retention reporting, segmentation and performance analysis to drive business impact.

Connaissances

Direct-to-Consumer Marketing
CRM & Email Marketing
Lifecycle Automation
A/B Testing
Data-driven Marketing
Customer Segmentation

Outils

Klaviyo

Description du poste

3Search is hiring an Interim Retention Lead for London Bridge with hybrid flexibility (up to two days WFH). The role focuses on a data-led retention strategy using CRM, email marketing and lifecycle automation to drive repeat revenue and strengthen customer loyalty for a consumer brand.

You will own automated lifecycle journeys, personalised campaigns and retention analytics, partnering with product, growth and ops teams to improve conversion, AOV and subscription performance.

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