Integrated Marketing Manager

JR United Kingdom; Slough; On-site; GBP 40,000 - 60,000; Full time

Job summary

Une entreprise dynamique dans le secteur des outils et accessoires de beauté recherche un 'Integrated Marketing Manager'. Vous serez le leader stratégique des campagnes marketing multicanaux, travaillant avec des équipes sociales et des agences pour créer du contenu optimisé. Ce rôle vous permettra de développer des campagnes engageantes qui résument l'histoire de la marque tout en respectant les délais et les budgets.

Qualifications

• Expérience en marketing de marque de 5 ans ou plus, de préférence dans la beauté ou le style de vie.
• Compréhension solide des plateformes des médias numériques et sociaux.
• Antécédents avec des créateurs de contenu et des agences de RP.

Responsibilities

• Diriger l'exécution de campagnes marketing intégrées à travers plusieurs canaux.
• Collaborer avec des équipes internes et externes pour s'assurer que les campagnes sont efficaces.
• Gérer le planning et le budget des campagnes.

Skills

Marketing stratégique

Gestion de budget

Compréhension des plateformes digitales

Collaboration avec des influenceurs

Job description

Social network you want to login/join with:

Overview: Our client is seeking a dynamic and creative Integrated Marketing Manager to join their growing team across two high-growth categories: beauty tools/accessories and suncare. In this role, you'll be the strategic and operational lead responsible for bringing 360 marketing campaigns to life, working end- to-end across all touchpoints.

Key Responsibilities:

• Brief and collaborate with social and influencer teams to drive earned, owned, and paid media strategies in line with brand positioning.
• Support in the creation of content optimised for performance across platforms like Instagram, TikTok, and YouTube.
• Liaise with external creative, PR, media, and experiential agencies to ensure campaigns are aligned and effectively executed.
• Lead the end-to-end development and execution of integrated TTL marketing campaigns across digital, social, PR, retail, influencer, and experiential.
• Translate brand strategy and product stories into compelling, channel-specific creative that connects with core and emerging audiences.
• Work alongside Management to stay within campaign timelines, budgets, and agency/vendor relationships to ensure timely and high-quality delivery.
• Lead the planning and execution of all brand led events, whether consumer, influencer or retail facing, ensuring our brands stand out in the best possible way.

Skills & Experience:

• 5+ years of brand marketing experience, ideally within beauty, personal care, or lifestyle space.
• Strong understanding of digital and social media platforms.
• Prior affiliations with content creators and PR agencies.
• Experience with budget management.
• Strategic thinker with a hands-on approach.

To view any of our other current live vacancies, please head to our website to discover what we are working on - www.https://www.wearerefyne.com/