Hybrid Director, Global Programmatic Solutions

wppmedia; Greater London; Hybrid; GBP 120,000 - 180,000; Full time

Benefits offered by this job

Hybrid work schedule

Job summary

WPP Media in London seeks a Director of Programmatic for Global Client Solutions to deliver best-in-class global strategy, drive programmatic maturity across markets, and guide the Open-web offering with clarity and impact.

You will lead client engagements with senior stakeholders, build trusted partnerships with DSPs such as Google, The Trade Desk and Amazon, develop scalable frameworks, and ensure rapid adoption of innovative testing and activation approaches.

Qualifications

• Proven programmatic planning & buying experience.
• Established thought-leadership in the Programmatic Marketing & Media industry.
• Experience working with Google, TTD, Amazon and other DSP partners.

Responsibilities

• Acting as a thought leader, developing programmatic strategy and innovative solutions to position WPP Media as industry leaders.
• Working with key markets to develop new test and learn opportunities - collating results and scaling those to drive further growth
• Identifying opportunities for expanding our expertise, by understanding the needs of our clients and the direction of the industry.
• Acting as go-to expert on key industry topics (within your field of expertise), able to create points of view in line with our business values.
• Continued development of our client's key partnerships with DSPs and valued premium inventory partners
• A key day to day contact for senior clients, you will be the go-to for all Programmatic platform and utilisation queries
• Ensuring we stay market-leading in the programmatic media space, with development of case studies and thought leadership articles.
• Representing WPP Media in new business pitches, contributes to pricing structures and attending sales meetings when needed to actively contribute to product and business strategy.
• Maximising internal knowledge-sharing, aligning goals with the direction of the wider company to capitalise on competitive advantages
• Building relationships and strong ways of working with all key market local social specialists to enable better global to local collaboration
• Investigate and develop POVs on emerging platform capabilities, formats, and general industry developments

Skills

Programmatic strategy

Thought leadership

Stakeholder mgmt

DSP partnerships

Open-web

Team leadership

Data analysis

Communication

Tools

Google Ads

The Trade Desk

Amazon Ads

Job description

WPP Media in London seeks a Director of Programmatic for Global Client Solutions to deliver best-in-class global strategy, drive programmatic maturity across markets, and guide the Open-web offering with clarity and impact.

You will lead client engagements with senior stakeholders, build trusted partnerships with DSPs such as Google, The Trade Desk and Amazon, develop scalable frameworks, and ensure rapid adoption of innovative testing and activation approaches.