Hybrid Campaign Delivery Analyst: Data-Driven Personalisation

Confidential; West Yorkshire; Hybrid; GBP 46,000 - 65,000; Full time

Job summary

Pontoon is seeking a Campaign Delivery Analyst for a 6-month contract based in Bristol or Halifax with a hybrid pattern (2 days on-site). The role focuses on data-driven client communications, campaign execution and continuous improvement across DM, email and SMS channels.

You will analyze customer data using SQL, support platform transitions and work within a cross-functional team to deliver timely, targeted campaigns and measurable value for the business.

Qualifications

• Understanding of campaign management principles and processes.
• Experience using SQL or a similar coding language.
• Strong written and verbal communication skills.
• Excellent planning, organisation and time-management capabilities.
• Ability to work collaboratively within a large team and independently when required.
• Effective workload management and a commitment to timely delivery.

Responsibilities

• Campaign Delivery: Support the planning, implementation and execution of customer campaigns using existing tools, including Teradata CIM, in line with the organisation's contact strategy.
• Data Analysis and Personalisation: Use SQL or similar coding languages to work with customer data and deliver relevant, personalised interactions.
• Continuous Improvement: Enhance campaign processes, techniques and the interaction portfolio to improve customer experience and efficiency.
• Platform Transformation: Support transitions to new campaign platforms while maintaining delivery.
• Planning and Organisation: Manage workloads, delivery plans and coordinate campaign activities.
• Stakeholder Collaboration: Work across teams, communicate requirements clearly and identify opportunities to improve outcomes.

Skills

Campaign management principles

SQL

Communication skills

Planning and time-management

Team collaboration

Workload management

Tools

Teradata CIM

Job description

Pontoon is seeking a Campaign Delivery Analyst for a 6-month contract based in Bristol or Halifax with a hybrid pattern (2 days on-site). The role focuses on data-driven client communications, campaign execution and continuous improvement across DM, email and SMS channels.

You will analyze customer data using SQL, support platform transitions and work within a cross-functional team to deliver timely, targeted campaigns and measurable value for the business.