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Exchange People in Liverpool seeks a visionary Sales and Marketing Officer to elevate our brand presence and accelerate growth in the competitive beauty space.
Part of the transformation includes the introduction of 4 new product streams in the B2B sector. You will lead a multi-disciplinary team and steer brand initiatives across packaging, content, and training materials.
Part of this transformation includes the introduction of 4 new product streams in the B2B sector.
Each one is highly disruptive in the marketplace and brings a new quality at an extraordinary price.
Define and evolve our brand positioning to make our brands synonymous with effortless, transformative beauty solutions.
Ensure brand consistency across all touchpoints—from Instagram-worthy packaging to professional training materials, digital content, salon displays, and new product innovations.
Drive measurable growth metrics: brand awareness, consumer penetration, salon adoption rates, and revenue impact.
Establish clear KPIs that align with beauty industry benchmarks and our ambitious growth targets.
Strategically allocate marketing budget across traditional beauty marketing channels and emerging platforms, ensuring maximum ROI.
Grow and manage a multi-disciplined team of marketeers, social, graphic and ecommerce people who are data-led and customer-focused.
This is a highly selective search for an exceptional beauty marketing leader
Beauty Analytics Expert: You’re equally comfortable analysing Instagram engagement metrics, salon sell-through rates, or customer acquisition costs.
Beauty Scale-up Experience: You understand the unique challenges of growing beauty brands.
Hands-on Beauty Leader: You’re as comfortable directing a high-concept campaign shoot as you are demonstrating product application techniques
Exchange People are a family‑run Employment Business, proudly supporting workers across North‑West England and Central Scotland since 1997.
Jobs are provided by the Find a Job Service from the Department for Work and Pensions (DWP).