Retail Marketing Manager

Veblen International; Greater London; On-site; GBP 55,000 - 85,000; Full time

Job summary

A growing beauty brand in the UK is seeking an experienced Retail Marketing Manager to develop and execute innovative retail marketing strategies. In this impactful role, you will manage campaigns, drive in-store engagement, and ensure consistent brand messaging across all retail channels. The ideal candidate will have trade marketing experience, strong communication skills, and the ability to work in a fast-paced environment. Join a creative, award-winning team and shape the brand's retail journey across the UK.

Qualifications

• Experience in trade or retail marketing, ideally within beauty, wellness, or lifestyle sectors.
• Strong communication, interpersonal, and stakeholder management skills.
• Analytical mindset with experience tracking and optimizing campaigns.
• Highly organized, proactive, and able to manage multiple projects in a fast-paced environment.

Responsibilities

• Develop and manage retail marketing campaigns, launches, promotions, and activations across all channels.
• Coordinate retailer launch plans and evaluate post-launch performance.
• Ensure consistent brand messaging and impactful in-store presence.
• Plan and deliver engaging in-store activations and multi-channel campaigns.
• Lead retailer training, communication, and relationship-building initiatives.
• Oversee budgets, project timelines, and production of marketing collateral.

Skills

Trade marketing experience

Communication skills

Analytical skills

Project management

Stakeholder management

Job description

Retail Marketing Manager | Beauty Brand | UK

We are seeking a dynamic Retail Marketing Manager to join an ambitious beauty brand that is rapidly expanding its presence across retail and online channels. This is a high impact role where you will lead innovative retail campaigns, drive in-store engagement, and strengthen partnerships with key retailers. If you enjoy creating memorable customer experiences and seeing your marketing ideas come to life in store, this role offers the opportunity to make a real difference in a fast growing business.

Role Overview

As Retail Marketing Manager, you will be responsible for developing and executing retail marketing strategies that enhance brand visibility and drive performance across all retail channels. Reporting to the marketing leadership team, you will manage trade marketing initiatives, oversee activations, and ensure consistency in messaging and brand experience across all retail partners. This role requires a combination of strategic thinking, strong project management skills, and hands on execution.

Key Responsibilities

• Develop and manage retail marketing campaigns, launches, promotions, and activations across all channels.
• Coordinate retailer launch plans and evaluate post-launch performance.
• Ensure consistent brand messaging and impactful in-store presence through merchandising, POS, and visual updates.
• Plan and deliver engaging in-store activations and multi-channel campaigns to drive visibility and sales.
• Lead retailer training, communication, and relationship-building initiatives.
• Oversee budgets, project timelines, and production of marketing collateral in collaboration with internal teams.

Requirements

• Experience in trade or retail marketing, ideally within beauty, wellness, or lifestyle sectors.
• Strong communication, interpersonal, and stakeholder management skills.
• Analytical mindset with experience tracking and optimising campaigns.
• Highly organised, proactive, and able to manage multiple projects in a fast-paced environment.

If you are an experienced retail marketing professional looking to make an impact within a dynamic and growing beauty brand, we want to hear from you. Apply today to join a creative, award-winning team and help shape the brand’s retail journey across the UK.