Head of Marketing

Acquired.com; London; Hybrid; GBP 80,000 - 120,000; Full time

Job summary

A leading fintech company is seeking a Head of Marketing to drive their marketing strategy. This role involves leading a talented team, managing brand positioning, and executing demand generation strategies to fuel growth in a fast-paced environment.

Benefits

Competitive Package

Flexibility

Collaborative Culture

High Impact

Qualifications

• 7+ years in B2B marketing, proven track record in fintech.
• Experience leading digital-first, product-led marketing strategies.

Responsibilities

• Lead and mentor a high-performing marketing team.
• Define and implement a comprehensive marketing strategy.
• Drive full-funnel demand generation and ABM campaigns.

Skills

Data-driven

Stakeholder management

Cross-functional collaboration

Analytical mindset

Creativity

Job description

Sometimes the chance comes up to be part of something really special, at Acquired.com you'll be collaborating with teams and people who challenge you, support you, and inspire you to be extraordinary.

Who We Are

At Acquired.com, we're on a mission to revolutionise recurring payments and we're growing fast. As a product-led fintech, we're building smart, customer-centric solutions that simplify payments for ambitious businesses. We are looking for a bold, strategic, and hands-on Head of Marketing to elevate our brand and growth engine.

Your Mission

You will be the driving force behind our marketing strategy, owning everything from brand to demand generation. Reporting to the Chief Product & Marketing Officer, you'll lead a talented marketing team and collaborate closely with Sales, Product, and the wider leadership to fuel growth, build brand equity, and position Acquired.com as a leader in recurring payments.

This role is ideal for a commercially minded marketing leader with a passion for product, an analytical mindset, and a deep understanding of building meaningful B2B growth in a fast-paced environment.

What You'll Be Doing

1. Lead & Inspire: Build and mentor a high-performing marketing team, fostering a culture of innovation, creativity, and accountability.
2. Strategy & Execution: Define and implement a comprehensive marketing strategy that links brand and performance to business outcomes. Set KPIs, manage the marketing budget, and optimize based on data.
3. Demand Generation: Drive full-funnel demand generation and ABM campaigns across digital channels, content, events, and paid media to attract, convert, and nurture high-value leads. Collaborate with Sales and Product to support pipeline growth.
4. Brand & Positioning: Own our brand narrative, ensuring consistent messaging across all touchpoints. Lead PR and communications strategies, including thought leadership and media presence, to elevate Acquired.com.
5. Insights & Innovation: Keep abreast of fintech and payments trends, using insights to inform strategy and maintain innovation leadership.

What You'll Bring

1. 7+ years in B2B marketing, with a proven track record in fintech, SaaS, or tech scale-ups.
2. Experience leading digital-first, product-led marketing strategies.
3. Strong skills across the marketing spectrum: brand, demand gen, content, product marketing, PR, events, and partnerships.
4. Data-driven and ROI-focused, with a proactive approach.
5. Strategic yet hands-on, with the ability to execute and get things done.
6. Excellent stakeholder management skills and cross-functional collaboration experience.
7. Passion for fintech, payments, and emerging technologies.

Why Join Us?

1. High Impact: Own and shape the marketing function in a rapidly growing business.
2. Collaborative Culture: Work with talented minds in a supportive, agile environment.
3. Competitive Package: Attractive salary, benefits, and growth opportunities.
4. Flexibility: Hybrid working model (3 days/week in London).

If you're a marketing leader ready to make a bold career move and shape the future of a fast-scaling fintech, we would love to hear from you.

Department: Marketing

Locations: London, Remote (Hybrid)

We value open and honest communication and are committed to listening to our people. Your ideas make us better. Join a team that challenges, supports, and inspires you to be extraordinary!

About Acquired.com

Founded in 2015, Acquired.com is dedicated to empowering businesses with next-generation payments solutions and industry expertise to thrive in the digital economy. We aim to become a fundamental part of the payments infrastructure for recurring and online commerce, continuously evolving to meet our customers' needs.